Alura North Coast Village sits on Kilometer 134 in Sidi Abdel Rahman, the final phase of the established and inhabited Stella Heights resort, launched by Serac Developments with a private, soft sandy beach and turquoise waters.
Its units lie around 1.5 kilometers from the open shoreline and mostly overlook the resort’s internal lagoon and lakes.
The village offers studios and one, two, and three-bedroom chalets, with sizes ranging from 55 m² up to 161 m², at prices starting from EGP 4,645,874 on a comfortable installment plan.
Ownership begins with just a 10% down payment and installments of up to 6 years with no interest, in a project that is already more than 90% complete, meaning a near-ready unit within a fully operational community that runs all year round.
The Meaning Behind the Name Alura
According to the developer’s own concept, the name Alura carries the meaning of a “guide” or “adviser,” reflecting the resort’s role as a calm and balanced coastal sanctuary that gently leads its residents toward a more serene way of living.
This idea is mirrored in the project’s visual identity, which blends understated elegance with clean, tranquil lines that evoke a sense of peace away from the noise of the city, turning the name into a lived experience rather than a mere label.
A Detailed Overview of Alura North Coast Village
Alura represents the final chapter of the Stella Heights resort on Kilometer 134, and this is a fundamental advantage that sets it apart from brand-new projects where the buyer faces a long waiting journey.
An Alura owner steps into an environment that has been alive and inhabited for years, with services and infrastructure already proven to run efficiently.
The village was designed around the philosophy of open spaces and water, so the internal layout places most units around artificial lakes and a central lagoon that forms the heart of the project, granting the majority of chalets a direct water view while creating a more moderate microclimate inside the community.
Units are distributed across buildings of a ground floor and four repeated upper floors, with the ground level dedicated to units with private gardens, while the upper floors enjoy wider views over the water features and green spaces that cover the larger share of the village.
This graduated distribution, from ground-floor garden units to upper floors with their water views, gives the buyer the freedom to choose a unit that suits their lifestyle and budget, whether as a spacious family home or a compact, easy-to-rent investment unit available all year round.
On the architectural execution side, the developer collaborated with Hany Saad Innovations, whose portfolio spans hundreds of projects, alongside consultant Mohamed Hafez and the contractor ICON, an engineering integration reflected in the precision of the finishes and the harmony of the architectural masses with the coastal character of the place.
Alura North Coast Village Quick Facts Table
Item
Details
Project Name
Alura North Coast Village
Developer
Serac Developments
Company Management
Founded by businessman Tarek Soliman in partnership with Emirati investors
Location
Kilometer 134 Alexandria–Marsa Matrouh Road, Sidi Abdel Rahman
Distance from the Sea
Around 1.5 km from the shoreline (reached by golf cart)
Beach Length
Part of the extended sandy beach of Stella Heights
Beach Type
Soft sandy beach with turquoise waters
Beach Access
Private resort beach (shared across Stella Heights phases)
Internal Lagoon & Lakes
Yes — a central lagoon and artificial lakes
Marina
None
Total Area
4 acres
Built-up Ratio
30%
Green & Water Ratio
70%
Number of Units
Around 520 units
Number of Floors
Ground + 4 repeated floors
Unit Types
Studios — Chalets (1 / 2 / 3 bedrooms)
Unit Sizes
From 55 m² to 161 m²
Prices Start From
EGP 4,645,874
Payment Plan
10% down payment, installments up to 6 years, no interest
Booking Deposit
EGP 50,000 (refundable)
Delivery Date
Over 90% complete — near-term handover of ready units
Finishing Type
Fully finished (with a semi-finished option)
Operation
Year-round (an established, inhabited resort)
Annual Maintenance Fees
Confirmed through the sales team
Engineering Consultants
Hany Saad Innovations + Mohamed Hafez + ICON Contracting
To book and learn the latest prices and available payment plans, contact the Alura North Coast sales line: +201118183030
The Beach at Alura North Coast Village
Residents of Alura draw their seaside experience from the private sandy beach of Stella Heights, a soft-sand beach with clear turquoise waters that serves the resort’s phases, including Alura, and offers a calm coastal atmosphere away from the crowds.
Since the units sit roughly 1.5 kilometers from the open shoreline, reaching the beach is easy via the electric golf carts available within the village, an arrangement that grants the units greater privacy and a quieter setting away from the daily beach traffic.
In return, water remains at your doorstep at all times through the lagoon and artificial lakes at the center of the village, which most units overlook and which act as a safe, nearby swimming and relaxation space, especially for families who prefer a body of water adjacent to the unit without heading down to the sea every time.
Water Activities at Alura
The village lets its residents enjoy a range of water activities on the beach and lagoon, such as kayaking, diving, and fishing trips, within an organized recreational setting suitable for all ages.
These activities are run within the established, year-round operation of the Stella Heights resort, ensuring continuity and readiness not only during the summer season but throughout the winter holidays as well.
Alura North Coast Village Location
The project lies on Kilometer 134 of the Alexandria–Marsa Matrouh Road in the heart of Sidi Abdel Rahman, one of the most sought-after areas on the North Coast thanks to its clear waters and proximity to modern road axes that have sharply cut travel time from Cairo.
This particular kilometer draws its value from its immediate neighbors among major resorts and from its easy access via the New Fouka Road and the El Dabaa Axis, in addition to its proximity to New Alamein City with its services and international airport, making the village a practical destination for both seasonal stays and year-round living.
Distances and Nearby Landmarks from Alura
Landmark
Distance (km)
Drive Time
New Fouka Road
8 km
About 12 minutes
Marassi Resort
8 km
About 12 minutes
New Alamein City
25 km
About 30 minutes
El Alamein International Airport
35 km
About 35 minutes
Nearest Hospital (New Alamein)
25 km
About 30 minutes
Alexandria
140 km
About 2 hours
Borg El Arab International Airport
130 km
About 1.5 hours
Cairo
300 km
About 3 hours
Note that the nearest fully integrated commercial and service hub is New Alamein City, while essential daily services and a commercial area are available inside the resort itself, reducing the need to leave the village during short stays.
Neighboring Projects to Alura on Kilometer 134 and the Area
Alura sits among a selection of the finest Sidi Abdel Rahman resorts along the coastal road, giving the buyer a chance to compare coastal alternatives that are close in location yet varied in size and price:
Bianchi North Coast: in the same Sidi Abdel Rahman area by Developer X, distinguished by a high share of green and water spaces and competitive prices.
Retan North Coast: on Kilometer 133 by Cairo Global, spread across 16 acres with panoramic sea views.
Marassi North Coast: on Kilometer 126 by Emaar Misr, one of the area’s largest resorts with an extended seafront.
Zahra North Coast: on Kilometer 124 by Memaar Al Morshedy, with a unit mix that includes apartments, chalets, and villas.
Masaya North Coast: in the Sidi Abdel Rahman area by EgyGab, with international designs and multiple unit options.
Unit Types, Sizes, and Prices at Alura North Coast Village
The developer offers a wide variety of units, ranging from compact studios up to three-bedroom chalets and ground-floor units with private gardens, suiting the individual, the family, and the investor seeking a rental unit, with a water view factored into the layout of most units.
Unit Type
Size m²
View
Price Starts From
Studio
55 m²
Internal / Lagoon
EGP 4,645,874
Studio
56 m²
Internal / Lagoon
EGP 4,730,344
Studio + garden 13 m²
60 m²
Garden
EGP 5,434,248
2-Bedroom Chalet (upper floor)
97 m²
Lagoon / Lakes
EGP 7,216,699
2-Bedroom Chalet (upper floor)
119 m²
Lagoon / Lakes
EGP 8,853,476
2-Bed Ground Chalet + garden 47 m²
107 m²
Garden
EGP 9,182,261
3-Bedroom Chalet (upper floor)
138 m²
Lagoon / Lakes
EGP 10,267,057
3-Bed Chalet + terrace 39 m²
140 m²
Lagoon / Lakes
EGP 11,429,500
3-Bed Ground Chalet + garden 50 m²
148 m²
Garden
EGP 12,310,591
3-Bed Ground Chalet + garden 52 m²
161 m²
Garden
EGP 13,329,760
The prices shown are installment prices, not cash, and the average price per meter is around EGP 84,000 / m² for studios, varying up or down according to the floor, the size, and the type of view.
For the most up-to-date price list per size, contact the Alura North Coast sales line: +201118183030
Payment and Installment Plans at Alura North Coast Village
The developer designed a flexible payment system that makes owning a coastal unit possible without straining your liquidity, so the contract begins with a small down payment and the installments extend over years in equal monthly amounts with no interest throughout the term.
Item
Details
Down Payment
10% of the total unit value
Installment Period
Up to 6 years in equal monthly payments
Interest
No interest throughout the installment period
Booking Deposit
EGP 50,000 refundable
Alongside the installment plan, the developer typically offers a special discount for cash payment, while annual maintenance fees and beach service details are arranged through the resort management, and the Real Estate Capsule team can help you secure the best offer currently available.
Delivery Dates at Alura North Coast Village
Alura stands out as a near-complete phase of an existing resort, with a completion rate exceeding 90% and units delivered fully finished, with a semi-finished option for those who prefer to add their own touch.
This significant construction progress means a near-term handover of ready units and a quick entry into an already operational service environment, unlike projects that start from the ground and involve a long wait before the unit can be used or rented.
Services and Amenities at Alura North Coast Village
The village offers an integrated services system that combines the unique amenities defining its experience with the stable infrastructure inherited from the Stella Heights resort, providing residents with everything they need inside the village all year round.
The Lagoon and Artificial Lakes
The water lagoon and artificial lakes are the most prominent element in the village’s design, sitting at the center of the project with most units arranged around them to enjoy a direct, close water view.
These bodies of water are not merely decorative, as they create a more moderate microclimate and provide a safe swimming and relaxation space for families just steps from the unit.
Stella Walk and the Commercial Area
Alura residents enjoy access to the Stella Walk commercial promenade, which features a range of shops, restaurants, cafes, and pharmacies in a design that combines shopping and entertainment in one place.
This promenade gives the village a lively social pulse and spares the resident from leaving the resort to meet daily needs or spend an evening out.
The Club House and Swimming Pools
The village includes a fully serviced club house alongside a number of swimming pools dedicated to families and adults and distributed among the units, some with a view over the water features.
Together with the fitness center and spa, these amenities form the heart of daily recreational life within the project.
Infrastructure at Alura
Infrastructure is one of the strongest sources of reassurance at Alura, as the project is part of the Stella Heights resort that has been established and inhabited for years, which means the electricity, water, and service networks operate with proven efficiency all year round rather than being a deferred promise awaiting execution.
The village is fed by the resort’s operating utility network, while high-speed internet services and mobile coverage make working and staying connected from the unit easy throughout the year.
The structural design also took the coastal environment of humidity and salinity into account through finishing and construction materials suited to the marine atmosphere, and for the precise details of the electricity source, the water service, and its operating fees, you can refer to the sales team for the latest documented information.
Essential Services at Alura
Category
Available Services
Security & Guarding
24-hour security, CCTV cameras, electronic gates and smart access systems
Sports & Recreation
Equipped gym, jogging and cycling tracks, swimming pools, kids area
Commercial Services
Stella Walk promenade, restaurants and cafes, shops and a commercial area
Health Services
In-village pharmacies + home pharmacy service and the nearest hospital in New Alamein
Hospitality Services
Daily or weekly cleaning service and hotel-style services for units
Green & Water Spaces
Lagoon and artificial lakes, gardens and open spaces for relaxation
Mobility & Parking
Electric golf carts for internal mobility and organized car parking
The Summer Experience at Alura North Coast Village
Alura goes beyond the idea of a residential unit to a complete summer experience defined by calm and privacy, as the location set slightly back from the shoreline and surrounded by the lagoon and green spaces gives the resident a sense of relaxation away from the crowds, while every service stays just steps away.
Your Day at Alura
You start your morning with a cup of coffee on the balcony overlooking the quiet lagoon waters, then hop on a golf cart with the family for a short ride to the sandy beach before it fills with visitors, where soft sand and turquoise waters await you.
After midday, you head back to the swimming pool near your unit to spend the afternoon hours in peace while the children play safely in the kids area, then make your way before sunset to the Stella Walk promenade for lunch at one of the restaurants or to pick up what you need from the commercial area.
As evening falls, the village turns into a calm coastal night out among the cafes and open spaces, closing your day with the feeling of someone who owns a ready summer home that serves them all year round, not in summer alone.
Investment Advantages at Alura North Coast Village
Investing in Alura combines the safety of a near-complete project with the strength of its location on one of the most in-demand kilometers in Sidi Abdel Rahman, a rare equation that reduces risk and raises the chances of value growth and quick rental income:
A near-ready unit in an operational community: a completion rate above 90% within an inhabited resort means the unit can be used or rented with minimal waiting time, which directly reflects on the return.
Year-round operation: being part of an existing resort opens the door to renting the unit in both summer and winter, unlike seasonal villages whose income is limited to a few months.
A competitive entry price and low down payment: prices starting from EGP 4,645,874 and a down payment of just 10% with installments up to 6 years make the cost of ownership accessible relative to the scale of the location and its services.
Limited supply on Kilometer 134: the scarcity of remaining units in a final phase of an established resort raises resale value as demand for the area continues to grow.
Why Invest in the North Coast?
The North Coast is seeing a strong governmental push to develop it as a year-round tourist destination, led by New Alamein City and a modern road network such as the Fouka and El Dabaa roads that have greatly shortened travel time from Cairo.
This infrastructure momentum, together with rising demand for Sidi Abdel Rahman units, makes coastal investment in this area one of the safest and fastest-growing options in the current market.
The area’s gradual shift into a destination suitable for year-round living, rather than summer alone, also extends the rental season and raises occupancy rates for unit owners, multiplying the chances of earning steady income from a coastal property compared with seasonal villages that close in winter.
About Serac Developments
Serac Developments was founded in 2022 through a partnership between businessman Tarek Soliman, founder of the Glamour Jewelry brand, and a group of Emirati investors, entering the Egyptian market with modern planning standards and a vision focused on high-quality, sustainable projects.
Despite its recent establishment, the company has built a diverse portfolio that spans coastal destinations and commercial and administrative projects, relying on major engineering partnerships and a clear commitment to construction quality and delivery timelines, which has strengthened client trust in its brand within a short period.
Serac Developments Track Record
Project
Location
Type
Stella Heights Resort
Sidi Abdel Rahman — North Coast
Coastal
Shamasi Village
Sidi Abdel Rahman — North Coast
Coastal
City Hall Mall New Cairo
New Cairo
Commercial / Administrative / Medical
City Hall Mall New Capital
New Administrative Capital
Commercial / Administrative / Medical
Other Serac Projects on Our Website
Serac’s portfolio spans the coast and the major cities, and you can explore a number of its available projects through Real Estate Capsule to compare and choose what suits your residential or investment goal:
Stella Heights Resort: the parent resort on Kilometer 134 with a private sandy beach and a wider unit mix that includes villas, town houses, and twin houses.
Shamasi Village: another coastal project by the company in Sidi Abdel Rahman, distinguished by a club house, an outdoor cinema, and a calm family atmosphere.
City Hall Mall New Cairo: a commercial, administrative, and medical project in the heart of the Fifth Settlement on Ninety Street for those seeking an investment destination within Cairo.
Book Your Unit at Alura North Coast Village
Alura brings together advantages that are hard to find together in a single project:
A prime location on Kilometer 134 in the heart of Sidi Abdel Rahman, with a private sandy beach and turquoise waters.
A near-ready unit with a completion rate above 90% within an existing resort that operates all year round.
A lagoon and lakes overlooked by most units, offering a water experience right beside the home.
A down payment of just 10% with installments up to 6 years at no interest and prices starting from EGP 4,645,874.
To book and learn the latest prices and available payment plans, contact the Alura North Coast sales line now: +201118183030
Available daily from 10 AM to 10 PM
Frequently Asked Questions
Where is Alura located on the coastal road?
Alura North Coast Village sits on Kilometer 134 of the Alexandria–Marsa Matrouh Road in Sidi Abdel Rahman, as the final phase of Stella Heights resort, around 25 km from New Alamein City and 8 km from the New Fouka Road.
Is the beach at Alura sandy or rocky?
The village beach is a soft sandy beach with clear turquoise waters, private to the Stella Heights resort and serving Alura residents, reached by golf cart since the units lie around 1.5 km from the shoreline.
How far is Alura from Cairo and Alexandria?
Alura is around 300 km from Cairo (about 3 hours via the Fouka Road) and around 140 km from Alexandria (about 2 hours by car).
What are the unit prices at Alura?
Studio prices start from EGP 4,645,874, while three-bedroom ground chalets with gardens reach EGP 13,329,760, all on installment plans. For the latest price list, contact the sales line.
What is the lowest down payment and the longest installment?
The contract starts with just a 10% down payment and installments extend up to 6 years in equal monthly amounts with no interest, plus a refundable booking deposit of EGP 50,000.
Is Alura a summer-only or a year-round project?
Alura is part of the established and inhabited Stella Heights resort, so its services run all year round rather than seasonally, allowing both living and renting in summer and winter alike.
What is the project's completion rate and when is delivery?
The completion rate exceeds 90% and the project is partially inhabited, which means a near-term handover of ready units and a quick entry into an already operational community.
Can the unit at Alura be rented?
Yes, and being inside a year-round operating resort makes the unit rentable in both summer and winter, which raises occupancy and returns compared with seasonal villages.
Who is the real estate developer of Alura?
The developer is Serac Developments, founded in 2022 through a partnership between businessman Tarek Soliman and Emirati investors, with projects including Stella Heights, Shamasi, and City Hall Mall.
What is Alura North Coast village hotline?
To book and inquire about Alura North Coast, contact the sales line: +201118183030
What is Serac Developments hotline?
To reach out regarding Serac Developments projects, call: +201118183030
What is the sales number of Serac Developments?
To contact the company's sales team and inquire about its other projects, call: +201118183030
What is the sales number of Alura North Coast Village?
To book and inquire about the available units, latest prices and payment plans in Alura North Coast Village, contact the sales team at: +201118183030
G.Bbakry — one of the first members of the Real Estate Capsule content team, covering the market since early 2024 with more than 340 published projects in Arabic and English. The portfolio centers on the North Coast, Ras El Hekma, and New Alamein — the site's largest coastal coverage — alongside New Cairo and Fifth Settlement compounds. Every price, area, and payment-plan detail is built directly on developer data, and all articles are reviewed by Shady El-Marassi before publication.