Stretching along a 2-kilometer central boulevard, Sumou Boulevard rises in the heart of Mostakbal City in New Cairo with investments exceeding EGP 70 billion — the first Mixed-Use development born from an Egyptian-Saudi alliance between Paragon Developments and Adeer International, the investment arm of Saudi Arabia’s Sumou Holding.
Spanning more than 500,000 square meters, the project blends serviced hotel residences with commercial, administrative, and hospitality components in one integrated community designed with the American firm Gensler, with prices starting from EGP 2,500,000, a down payment from 5%, and installments of up to 10 years, alongside a launch discount reaching 15%.
Reserve your unit early at Sumou Boulevard and benefit from the launch discount before official sales begin
The name carries a genuine story tied to the Saudi partner’s identity: “Sumou” is drawn from Sumou Holding of Saudi Arabia, the parent company of Adeer International, reflecting ambition and elevated standards in urban development.
The word “Boulevard” refers to the iconic 2-kilometer central promenade that forms the project’s backbone, with the masterplan divided into two halves linked by shaded sky bridges, making the name a direct expression of the design’s most distinctive feature under the slogan “One Boulevard. Everything Within It.”
A Detailed Overview of Sumou Boulevard
The project reflects a fresh development vision under the “Regenerative City-Making” concept, the region’s first model of urban regeneration. The masterplan revolves around the 2 km central boulevard that forms the heart of daily life, with units along both banks so every building enjoys a direct view of the promenade.
Sumou Boulevard was designed with Gensler, the world’s largest architectural design firm (6,000+ specialists across 100+ countries) and the firm behind DIFC Dubai, One Microsoft Place in Dublin, and the JP Morgan Chase Tower in New York.
The masterplan rests on three core pillars:
Wellbeing
Innovation
Culture
These fall under the slogan “Three Pillars. One Living City,” reflected in distinctive components such as the cultural museum, the AI campus, The Sanctuary private enclave, and the Nexus District retail quarter.
The project is being executed across 7 successive phases, with targeted sales exceeding EGP 100 billion, and the total area is split 50% for serviced hotel residences and 50% for commercial, administrative, and hospitality units, making it one of the largest mixed-use developments in East Cairo. The partnership officially launched the project in April 2026 during a major event at the Grand Egyptian Museum.
Discover the details of all seven phases and the investment opportunities within each
Sumou Boulevard is located in the heart of Mostakbal City in New Cairo, right at the city’s main entrance, giving it a direct frontage on the city’s primary road and overlooking the key axes that connect East Cairo with the New Administrative Capital and the Fifth Settlement.
Mostakbal City is one of Egypt’s fastest-growing fourth-generation cities, developed by MIDAR as an integrated smart green city across more than 5,200 feddans, and MIDAR has signed a revenue-sharing agreement with Paragon and Adeer to develop Sumou Boulevard.
Key Landmarks Near Sumou Boulevard
Landmark / Road
Distance in Minutes
Middle Ring Road
3 minutes
Mohamed Naguib Axis
5 minutes
East Capital University
7 minutes
South Teseen Street
10 minutes
New Administrative Capital
10 to 15 minutes
The American University in Cairo (AUC)
12 minutes
Madinaty & Al Rehab
10 minutes
Cairo International Airport
15 minutes
Cairo Festival City (CFC)
20 minutes
Suez Road
10 minutes
Ain Sokhna Road
12 minutes
Mohamed Bin Zayed Axis
10 minutes
Compounds Neighboring Sumou Boulevard
The Mostakbal City area enjoys a strong presence of major residential developments that support an integrated investment environment around Sumou Boulevard, as these neighboring projects add value through the services and projected population density they bring.
Bloomfields Mostakbal City: a massive Tatweer Misr project across 415 feddans, offering apartments and villas from 70 m² and prices from EGP 5,980,000, overlooking Madinaty.
Nyoum Mostakbal City: by Arab Developers Holding across 151 feddans, with diverse units and integrated services including retail malls and sports courts.
The Valleys Mostakbal City: a Hassan Allam project on 110 feddans, with varied units, a 5% down payment, and installments up to 8 years.
The 101 Mostakbal City: by El Attal Holding, offering apartments, townhouses, and standalone villas in a luxurious European design from EGP 12,800,000.
Sodic East Vale Mostakbal City: a Sodic project in Mostakbal City, offering apartments and villas with an EGP 250,000 reservation deposit, a 5% down payment, and installments up to 10 years.
Aliva Mountain View: by the leading Mountain View developer, with a wide variety of units and competitive prices for those seeking quality and design.
Compare Sumou Boulevard with the top Mostakbal City projects before making your decision
Sumou Boulevard stands out with an unconventional unit mix that reflects its Mixed-Use nature, as the developer focuses on serviced hotel residences (Serviced Apartments) and investment-oriented units rather than traditional residential units, in line with the project’s philosophy of integrating work, living, and leisure along both banks of the boulevard, with full finishing and air conditioning for residential units and Core & Shell delivery for administrative units.
The Residential Component:
Serviced Apartments: units managed to international hospitality standards by the{code}, fully finished and air-conditioned, ideal for temporary living and high rental yield.
Branded Residences: residential apartments bearing the signature of global hotel brands; the partnership has signed Minor Hotels to develop an urban wellness resort that includes branded residences managed to international hospitality standards.
Studios and Multi-Area Apartments: starting from 31 m² for studios and scaling up to include one, two, three, and four-bedroom apartments to suit various investment and residential needs.
The Commercial and Administrative Component:
Admin Offices: administrative units from 65 m² delivered Core & Shell, for entrepreneurs and startups within an integrated smart work environment.
Duplex Office Villas: unique administrative units in a villa design for companies seeking privacy and spacious layouts.
Standalone Headquarters: independent administrative buildings for major corporations.
Lifestyle Retail Units: retail spaces within the Nexus District in a modern lifestyle setting.
Sumou Boulevard Unit Prices
The price per meter in the project starts from EGP 80,000/m², and unit prices vary by type, area, and location within the masterplan. The following are the prices for the current Pre-Launch phase:
Unit Type
Area
Price Starts From
Serviced Hotel Studio
31 m²
EGP 2,500,000
Studio Plus
46 m²
EGP 3,700,000
One-Bedroom Apartment
60 m²
EGP 4,800,000
Two-Bedroom Apartment
96 m²
EGP 7,700,000
Three-Bedroom Apartment
150 m²
EGP 12,000,000
Four-Bedroom Apartment
197 m²
EGP 15,800,000
Administrative Office (Core & Shell)
65 m²
EGP 6,900,000
These are installment prices, not cash prices; clients receive a discount of up to 15% on cash payment during the launch phase, and units are limited before the official post-launch price increase.
Contact us for the detailed price list and the latest offers
Paragon and Adeer offer some of East Cairo’s most flexible payment plans, balancing a low down payment over two spaced installments with equal installments over a full ten years.
Plan
Details
Contract Down Payment
5% of the unit value upon contracting
Second Installment
An additional 5% after 3 months from contracting
Installment Period
Over 10 years in equal installments with no interest
Reservation Deposit (EOI)
EGP 50,000 fully refundable if contracting is not completed
Additional Offers and Benefits:
Launch Discount: up to 15% on the unit during the first release period.
Maintenance Deposit:10% of the unit value paid before handover to ensure the long-term quality of facilities.
Cash Discount: clients receive a distinctive additional discount on cash payment during the release phase.
Equal Installments: installments remain fixed throughout the repayment period with no interest or annual increases.
Delivery Dates at Sumou Boulevard
The project is executed across 7 successive phases following a clear timeline, with delivery of the first units beginning within four to six years from contracting.
Residential units are delivered fully finished (Fully Finished) with central air conditioning to international hospitality standards, while administrative units are delivered Core & Shell so owners can customize them as needed.
Each phase mixes serviced residential, administrative, and commercial components, with around 10% of the total land area allocated to each phase as a self-contained sub-community.
Book now and benefit from the first phase prices before the expected increase
Sumou Boulevard was designed as a complete city within a city, combining hospitality, cultural, and technological components around the Walkable Community concept that places every service within walking distance via the central boulevard and its shaded gardens.
The Sanctuary – The Private Residential Enclave
Within the residential component, The Sanctuary is a private enclave surrounded by elevated landscaping that separates it from visitor movement, granting residents a private garden and swimming pool to boutique-hotel standards while staying visually connected to the neighborhood, under the slogan “Quiet Luxury, Without Isolation.”
Nexus District – The Retail Entertainment Quarter
The Nexus District is the first activation layer along the boulevard, featuring Boutique Concepts, cafés, and daily-use shops at ground level where pedestrian movement and visibility peak, making it the primary attraction for residents, workers, and visitors throughout the day and into the late evening.
International Hotels and the Minor Hotels Partnership
The project includes three international hotels among its most prominent components, and the Paragon Adeer alliance has signed a strategic partnership with the global group Minor Hotels, one of the world’s largest hospitality groups and the operator of brands such as Anantara, Avani, and NH, to develop Cairo’s first urban luxury wellness resort within the project, featuring a luxury hotel with 90 keys alongside 90 branded residences and integrated wellness and lifestyle amenities.
Management of the serviced hotel units is handled by the {code}, a firm specialized in luxury hotels and serviced residences with advisory experience for the AMAALA projects on Saudi Arabia’s Red Sea and the A.R.M. Holding projects in Dubai, giving the project an international dimension.
AI Campus – The Artificial Intelligence Hub
In partnership with Orange Egypt, Schneider Electric, and Plug & Play, the “AI 100 Program” has been launched as Egypt’s first artificial intelligence hub within the project, dedicated to incubating startups and delivering intensive training across the industrial and investment sectors, making Sumou Boulevard a pivotal platform for innovation in East Cairo.
The Cultural Museum and Wellness Spaces
The project includes an integrated cultural museum reflecting the partnership’s commitment to the “Culture” pillar and providing a space for exhibitions and events, alongside Wellness Spaces distributed along the 2-km boulevard, including advanced fitness centers, meditation and relaxation zones, aromatic gardens, and running and cycling tracks.
Smart Technology at Sumou Boulevard
The project operates an advanced PropTech system of four core layers, standard in all residential and commercial units:
Community App: connects residents, tenants, services, and facilities on a single platform.
Smart Buildings (BMS): monitors temperature, air quality, and energy consumption and optimizes them automatically.
Cashless Parking System: a frictionless parking system with dedicated EV charging stations.
Automated Controls: intelligent control of lighting, air conditioning, and unit elements without manual intervention.
Essential Services at Sumou Boulevard
Category
Available Services
Security & Surveillance
24/7 security, CCTV cameras, smart electronic gates, facial recognition system
Gyms, running and walking tracks, open fitness areas, an integrated clubhouse
Commercial Services
Retail malls, international restaurants and cafés, Lifestyle Retail areas
Green Spaces
Aromatic gardens, artificial lakes, natural walkways, safe children’s play areas
Parking & Roads
Smart underground garages, an organized internal road network, separate pedestrian paths
Additional Services
Barbecue areas, dedicated pet zones, cycling tracks, electric vehicle charging
Living Advantages at Sumou Boulevard
The project offers a new model of urban living that combines residential privacy with hotel-grade services, thanks to several data-backed advantages:
An Integrated Mixed-Use Concept: living, working, and leisure within just 2 km, reducing the need to travel outside the project for daily activities.
Boulevard Views: all units enjoy open frontages onto the promenade and green spaces thanks to the layout along both banks of the boulevard.
Hotel Services for Residences: the Serviced Residences model offers comprehensive management including maintenance, cleaning, and round-the-clock reception by the{code}.
Low Population Density: a built-up ratio not exceeding 20% versus 80% green and open spaces, ensuring rare privacy and visual openness.
Smart Technology: Smart Home, advanced IoT systems, an AI-powered security system, and a unified community app.
Central Location: at the main entrance of Mostakbal City, giving the project rising real estate value as the 5,200-feddan city continues to grow.
The Sanctuary Private Enclave: a private residential area with a dedicated garden and swimming pool to boutique-hotel standards.
Enjoy a Walkable Living experience inside Egypt’s first fully integrated boulevard project
Sumou Boulevard is one of East Cairo’s strongest investment opportunities, with value resting on factors backed by real figures over the short and long term:
The Strategic Egyptian-Saudi Alliance: Paragon’s partnership with Adeer International, the investment arm of Sumou Holding, ensures unconventional executional and financial strength, backed by a portfolio exceeding 123 projects and sales surpassing SAR 41 billion across the Gulf and European markets.
Investment Scale:EGP 70 billion (USD 1.4 billion) with expected sales exceeding EGP 100 billion, placing the project among the largest mixed-use developments in the Middle East.
Expected Rental Yield: the Serviced Apartments and Branded Residences model achieves a higher rental yield than traditional units, especially with three international hotels generating continuous demand for short and long-term stays.
Founding Launch Prices: booking in the Pre-Launch phase secures a founding price and a 15% discount, with an expected direct price increase after the official announcement.
Diverse Project Components: serviced residences, offices, retail, and hotels in one project give the investor the flexibility to choose the asset type best suited to their portfolio.
Professional International Management: hospitality by the{code}, the Minor Hotels partnership, and design by Gensler preserve the asset’s value after handover and over the long term.
Location Strength: the main entrance of Mostakbal City, developed by MIDAR as an integrated smart green city across 5,200 feddans with a direct connection to the New Administrative Capital.
Paragon Developments is a leading developer of premium administrative and commercial projects in Egypt, founded by a management team with construction experience exceeding 35 years inside and outside Egypt.
The company then launched its independent development activity, delivering projects distinguished by the adoption of international codes and advanced engineering standards across all stages.
The company achieved wide success in the Financial District of the New Administrative Capital through three administrative projects, and with Sumou Boulevard — in alliance with Adeer International — Paragon expands toward large-scale Mixed-Use developments, drawing on its engineering expertise and knowledge of the local market.
It also partners with Savills Egypt, which manages buildings for the Majid Al Futtaim Group, Sodic, and City Edge, preserving unit value after handover and a sustainable return for the investor.
About the Saudi Partner – Adeer International
Adeer International is the investment and international arm of Sumou Holding of Saudi Arabia, with a remarkable track record of sales surpassing SAR 41 billion across more than 123 projects regionally.
It manages UK real estate assets exceeding GBP 500 million and targets expansion into 30 countries.
Adeer International entered the Egyptian market through the Adeer Plaza project and strategic partnerships with major Egyptian developers including Hassan Allam and Milli, alongside the Paragon Adeer alliance behind Sumou Boulevard.
The International Consultants of Sumou Boulevard
The project’s design and operation rest on an exceptional group of global consultants:
Gensler, the world’s largest architectural design firm, is responsible for the project’s overall design.
the{code} handles the hospitality side and branded-residence units in collaboration with Minor Hotels.
Wiedemann Lampe builds the project’s brand identity, the same firm that built the brand identity for Diriyah, Louvre Abu Dhabi, and Ras El Hekma.
Premium administrative with Smart Infrastructure standards
Zepter Office Building
Fifth Settlement
Administrative building
Siemens Building
Cairo
International corporate headquarters
Pioneer Building
Cairo
Multi-company administrative building
El Khayat Complex & Tower
Outside Egypt
Integrated project
Contact the sales team for the latest updates on Sumou Boulevard: +201118183030
Similar Projects in Mostakbal City
Since Sumou Boulevard is Paragon’s first project in Egypt’s serviced-residential market, you can explore other notable Mostakbal City projects offering diverse residential and investment experiences:
Scenes Mostakbal City: a luxury villa-focused project by Tatweer Misr spanning more than 420,000 square meters, with prices from EGP 16.5 million for those seeking maximum privacy.
Red Mostakbal City: a project by Cornerstone on 60 feddans, offering apartments and duplexes with a 5% down payment and installments of up to 5 years.
Aria Mostakbal City: developed by LMD on 85 feddans, offering luxurious apartments and villas with a distinctive modern design.
Rosail City Mostakbal City: by Khaled Sabry Holding on 61 feddans, with multiple flexible payment plans.
Bloomfields, The Valleys, and Nyoum (detailed above in the neighboring compounds section).
Request a free real estate consultation to choose the project best suited to your budget and investment goals
Sumou Boulevard combines a prime location, world-class design, and a flexible payment plan to offer an integrated model for living, working, and investing in East Cairo. Its most prominent highlights:
The first Mixed-Use project by an Egyptian-Saudi alliance (Paragon Adeer) with investments exceeding EGP 70 billion.
An iconic 2 km central boulevard overlooked by all units, amid a green-space ratio of 80%.
Design by Gensler, hospitality by the{code}, and a Minor Hotels partnership for Cairo’s first urban luxury wellness resort.
A strategic location at the main entrance of Mostakbal City with a direct connection to the New Administrative Capital and the Fifth Settlement.
Prices starting from EGP 2,500,000 with a 5% down payment and 10-year installments, plus a launch discount of up to 15%.
To reserve your unit in the Pre-Launch phase and learn the latest prices and offers, contact the Sumou Boulevard Mostakbal City sales hotline now: +201118183030(Available daily from 10 AM to 10 PM)
Frequently Asked Questions
What are the prices at Sumou Boulevard Compound ?
Prices at Sumou Boulevard Compound start from EGP 2,500,000 for a studio apartment, with a price per square meter starting from EGP 80,000. A 15% discount is available during the initial launch phase.
Where is Sumou Boulevard Compound located?
Sumou Boulevard Compound is located in the heart of Mostakbal City, at the city's main entrance, just minutes from the Middle Ring Road and Mohamed Bin Zayed Axis, and 10-15 minutes from the New Administrative Capital.
Who is the developer of Sumou Boulevard ?
The developer of Sumou Boulevard is the Paragon Adair Alliance, a joint venture between the Egyptian company Paragon and Adair International (the investment arm of the Saudi Sumou Holding Group), with investments exceeding EGP 70 billion.
What are the payment and installment plans at Sumou Boulevard ?
The payment and installment plan at Sumou Boulevard consists of a 5% down payment upon signing the contract, plus another 5% after 3 months, with the remaining balance payable in equal, interest-free installments over 10 years.
What are the unit sizes at Sumou Boulevard ?
Unit sizes at Sumou Boulevard start from 31 sq m for studios, and range up to include one, two, three, and four-bedroom apartments, in addition to administrative offices starting from 65 sq m.
When will the Sumou Boulevard units be delivered ?
The first Sumou Boulevard units will be delivered within 4 to 6 years of signing the contract, fully finished and with air conditioning.
What is the sales number for Sumou Boulevard Compound in Mostakbal City ?
For reservations and inquiries about prices and available units, please contact +201118183030. Available daily from 10:00 AM to 10:00 PM.
What is the sales number for Paragon Adair, the developer of Sumou Boulevard ?
The official sales number is +201118183030. Available daily from 10 AM to 10 PM.
M.Ezz — real estate content editor at Real Estate Capsule since early 2024, with more than 270 published projects, each in parallel Arabic and English editions. He specializes in East Cairo — Fifth Settlement, New Cairo, and Sixth Settlement compounds and malls, plus Mostakbal City — with regular coverage of North Coast villages. He writes areas, prices, and payment plans from developer data, and his articles are reviewed by Shady El-Marassi before publication.
