Founded in 2019 under the leadership of Eng. Ahmed Imbaby and Eng. Samer El-Beik, Mercon Developments builds on a founders’ construction legacy spanning more than 15 years and a delivered portfolio exceeding 840 units.
The company’s footprint spans New Cairo, the New Administrative Capital, and the North Coast, with 6 major projects including Riverton Compound, Nurai Compound, VX Mall, Pavo Tower, G7 Mall, and Dayz North Coast Village, alongside contributions to national infrastructure such as the Iconic Tower and the Capital’s monorail network. Unit prices range between EGP 4,500,000 and EGP 13,600,000, with payment plans extending up to 10 years.

About Mercon Developments
Mercon Developments is an Egyptian joint stock company that launched in 2019 and quickly carved its name among the country’s emerging real estate players. The company built its identity on a long construction heritage developed by its founders before transitioning into integrated real estate development, and its official tagline “The Artist Developer” captures its philosophy of blending architectural beauty with genuine investment value.
Mercon is owned and led by Eng. Ahmed Imbaby, Chairman of the Board, who brings a deep engineering background through his concurrent role as Chairman of Memar Mecca, a construction and finishing firm that has delivered more than 80 residential buildings housing around 6,800 units across Beit El Watan and the 5th Settlement. He is joined by Eng. Samer El-Beik, Vice Chairman and Managing Director, founder of Sam Mix, a ready-mix concrete company, who brings a critical technical edge in the quality of construction inputs to every Mercon project.
The company operates across residential, commercial, administrative, medical, and coastal segments, with a particular focus on Mixed-Use projects that combine living, investment, and workspace under one roof. The founders’ track record spans more than 70 projects across Mercon and its sister companies over the past years, building a wide customer base of premium residence seekers and security-minded investors.
Mercon‘s presence extends across Egypt’s most important investment hubs, with active projects in New Cairo, the New Administrative Capital, and the North Coast at New Alamein. The company maintains close partnerships with leading local and international engineering and consultancy firms, alongside its contributions to large-scale national projects within the state’s urban development plan — reinforcing its weight as a developer trusted with major commissions.
Mercon Developments Board of Directors
Mercon draws its strength from a leadership partnership between two figures well-known in Egypt’s construction and investment sectors, with a clear division between administrative and execution roles that secures efficiency at both planning and delivery levels.
Eng. Ahmed Imbaby — Chairman of the Board
Owner and Chairman of Mercon Developments, Eng. Imbaby brings an extensive engineering background in construction and building. He also chairs Memar Mecca, which has contributed to the delivery of over 80 residential buildings across the 5th Settlement and Beit El Watan. This dual background gives Mercon direct control over on-site execution quality rather than relying entirely on external contractors.
Eng. Samer El-Beik — Vice Chairman and Managing Director
Serving as Vice Chairman and Managing Director, Eng. El-Beik is the founder of Sam Mix, a ready-mix concrete specialist. He adds a technical layer in construction inputs and guarantees the quality of core materials used in every project. The integration of both expertise domains — construction and materials — creates a solid backbone for Mercon‘s operational system.
Explore Mercon’s Track Record
Mercon Developments’ Real Estate Philosophy
Mercon‘s philosophy rests on the “The Artist Developer” concept, treating each project as a complete architectural composition that fuses a distinctive visual identity with real investment value. The approach is visible in the diversity of the company’s models — from premium residential to Mixed-Use commercial to coastal hospitality — paired with a consistent commitment to prime locations within the golden squares of New Cairo and the New Capital.
The company relies on a vertical integration strategy that links real estate development with its sister construction and finishing arms (Memar Mecca and Sam Mix), reducing dependence on external partners during the most critical execution phases. This shows in delivery cadence and product quality, alongside collaboration with local and international consultancies in engineering design.
Mercon Developments’ Vision
Mercon aspires to introduce a new model of contemporary developments in the Egyptian market — built on creating complete urban communities that elevate quality of life for residents and investors, while bridging local market needs with global standards in Mixed-Use community planning and premium leisure destinations.
Mercon Developments’ Goals
- Geographic Expansion: Developing Mixed-Use projects across New Cairo, the New Administrative Capital, and the North Coast, with a focus on golden squares and pivotal locations such as 90th Street, the CBD, and New Alamein.
- Quality Partnerships: Cementing ongoing collaborations with leading design, engineering consultancy, and construction firms, both locally and internationally.
- Flexible Payment Plans: Offering payment schedules ranging between 5 and 10 years with down payments starting from 5% to widen the customer base.
- Investment Returns: Developing spaces with competitive rental yields across commercial, administrative, and medical units, as well as coastal units ready for immediate hospitality operation.
- National Contribution: Continuous involvement in national infrastructure projects and iconic towers within the state’s urban development roadmap.
Mercon Developments’ Strategic Partnerships
Mercon has emerged with a partnership network spanning leading engineering consultancies, construction firms, and major regional and international entities — strengthening its reputation as a developer that approaches every project to international standards:
- China State Construction Engineering Corporation Egypt: Partnership on major national projects, most notably the Iconic Tower in the New Administrative Capital, alongside contributions to the monorail system and major gateways.
- Hany Saad Innovations: A well-known interior design house handling the visual direction and architectural identity in several projects.
- Hassan Allam Holding: A long-established construction and contracting entity ensuring international-standard build quality.
- Hafez Consultants: Provides integrated engineering consultancy and technical supervision.
- Medhat El Dorra Consultancy: Brings extensive expertise in urban planning and architectural design.
- BCE — Behairy Consulting Engineering: Specialized engineering consultancy in structural engineering.
- Gewan Hotels & Resorts (UAE): Mercon‘s first hospitality partnership in Egypt — operational and hotel partner for Riverton Compound in the 5th Settlement, with an integrated hotel-rental system.
- Al Tameer Kuwaiti Group: Investment partner in Riverton, bringing an international character and lifting the project’s investment ceiling.
Mercon’s Contributions to National Projects
Mercon‘s footprint extends beyond its own projects to participation in several major national developments, including:
- Participation in developing the Iconic Tower in the New Administrative Capital, the tallest tower in Africa and the Middle East.
- Contribution to the monorail network and major gateways within the New Capital’s infrastructure.
- Participation in works at the Government District in the New Administrative Capital.
- Execution contributions to major regional projects within the China State partnership framework.
For inquiries about new investment partnerships with Mercon Developments and available collaboration opportunities, you can reach Mercon Developments hotline +201118183030 for detailed information from the sales team, or browse the rest of the real estate developers on the Real Estate Capsule site.
Mercon Developments Track Record
Mercon‘s portfolio includes six major development projects spanning residential, commercial, administrative, medical, and coastal segments — alongside the construction legacy of the company’s sister entities:
| Project |
Location |
Type |
Area |
Status |
| Riverton Compound |
5th Settlement — next to AUC |
Residential & Hospitality |
25 acres |
Under construction |
| Nurai Compound |
5th Settlement — Golden Square |
Mixed-Use Residential & Commercial |
16 acres |
Under construction |
| VX Mall |
5th Settlement — Golden Square on 90th Street |
Commercial, Administrative & Medical |
8 acres |
Under construction |
| Pavo Tower |
New Administrative Capital — CBD |
Commercial & Administrative |
4,000 sqm |
Under construction |
| G7 Mall |
5th Settlement — North 90th Street |
Commercial, Administrative & Medical |
6,000 sqm |
Under construction |
| Dayz North Coast Village |
New Alamein — next to Rixos Hotel |
Coastal & Hospitality |
First Row on the sea |
Ready for handover |
| Memar Mecca (sister company) Projects |
Beit El Watan and the 5th Settlement |
Residential |
80+ buildings |
Delivered |
The table highlights a deliberate geographic spread across Mercon‘s projects — covering East Cairo’s two most important investment districts plus the leading coastal destination on the North Coast — with a functional mix that combines residential units, commercial and administrative spaces, medical clinics, and hospitality chalets. This positions the company at the heart of the new generation of developers who combine development and construction within a single ecosystem.
Compare Mercon Projects
Mercon Developments Projects on Our Site
Real Estate Capsule showcases the leading Mercon projects currently available for reservation, with full details on areas, prices, and payment plans across the 5th Settlement and New Alamein, within the real estate projects listed on our platform:
Mercon Projects in the 5th Settlement
Riverton Compound is Mercon‘s flagship residential launch inside New Cairo, sitting on the last prime plot next to the American University in Cairo (AUC) over an area of 25 acres. It offers apartments and townhouses with prices starting from EGP 4,500,000, installments up to 10 years, and a 5% down payment. The project stands out through Mercon‘s partnership with Gewan Hotels (UAE) and Al Tameer Kuwaiti Group, lending the compound a distinctive hotel-grade investment character through a complete hotel-rental system that secures rental yields for unit owners.
VX Mall in the 5th Settlement is Mercon‘s standout commercial, administrative, and medical project inside Golden Square. The mall spans 8 acres with 7 standalone buildings fronting North 90th Street opposite Cairo Technology University (CTU). Units range from retail shops to offices and clinics, with areas starting between 19 and 30 square meters, prices from EGP 6,650,000, a 5% down payment, and installments up to 8 years, with semi-finished handover within 3 years.
Mercon Projects on the North Coast
Dayz North Coast Village is Mercon‘s first coastal venture inside New Alamein, located on the Ministers’ Headland directly next to Rixos Hotel under a First Row design where every unit overlooks the sea without rear rows. The village is delivered as fully-finished chalets — turnkey hotel-grade with full furnishing and appliances — for immediate operation as income-generating investments, with a 10% down payment and installments up to 5 years, making it an exceptional opportunity heading into summer season.
For the latest prices and to book a viewing of any Mercon Developments project, reach the Mercon Developments sales number +201118183030 for price offers and installment schedules.
Investment Advantages in Mercon Projects
Investing in Mercon projects is a compelling proposition for several reasons that rarely come together at emerging developers:
- Vertical Integration: The company develops and constructs through its sister entities (Memar Mecca for building and Sam Mix for concrete), reducing fluctuation in execution quality and delivery dates.
- Payment Flexibility: Payment schedules between 5 and 10 years with down payments starting from 5%, with multiple options suiting both investors and end-residents.
- Selected Locations: Every Mercon project sits in a golden square — whether in the 5th Settlement (Golden Square, Lotus, AUC area, and 90th Street), the Capital’s CBD, or directly on the sea in New Alamein.
- Portfolio Diversity: The company offers residential, commercial, administrative, medical, and coastal options, letting investors build a diversified portfolio from a single developer.
- Strategic Partnerships: Collaborations with China State, Hassan Allam, Hafez Consultants, Medhat El Dorra, and Gewan Hotels raise the bar for final product quality.
- National Footprint: Involvement in the Iconic Tower, the monorail, and the Government District gives the company an execution record that few emerging developers can claim.
- Immediate Delivery: Dayz North Coast Village offers ready units, furnished and air-conditioned for rapid hotel-style operation — minimizing wait time and generating fast returns from rental or resale.
Discover Investment Opportunities in Mercon Projects
For the latest information about Mercon Developments projects, reach the dedicated sales team for inquiries about prices, viewing appointments, and full details on payment plans and offers across Riverton Compound, Nurai Compound, VX Mall, Pavo Tower, G7 Mall, and Dayz Village.
Mercon Developments sales number: +201118183030
Available daily from 10 AM to 10 PM
Mercon Developments hotline: +201118183030
Available daily from 10 AM to 10 PM
The Mercon sales team provides a free real estate consultation that includes a quick assessment of client needs and budget, recommends the most suitable project from the company’s portfolio whether residential, commercial, administrative, medical, or coastal, and arranges on-site viewings and full reviews of available financing and flexible payment alternatives extending up to 10 years.
Why Choose Mercon Developments Projects?
Mercon Developments combines specialized engineering leadership and a complete construction ecosystem through its sister entities, with quality partnerships involving global firms such as China State, Gewan Hotels, and Al Tameer Kuwaiti Group, alongside a portfolio of 6 major projects spanning East Cairo, the New Capital, and New Alamein. For inquiries on the latest prices, available areas, and installment schedules, reach the Mercon Developments sales number +201118183030 for a comprehensive real estate consultation and on-site unit viewings, or learn more about Real Estate Capsule.
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