East Hills Compound New Cairo By Hassan Allam

East Hills Compound New Cairo  is the first residential community to carry the name of Grova Developments, the real estate arm of Hassan Allam Holding. The project rises on a naturally elevated plateau directly on AUC Avenue in East Cairo, and it is dedicated entirely to villas, with no apartments at all.

Launched under the philosophy “Grounded in What Lasts”, the compound follows more than 90 years of the group’s expertise in building Egypt’s largest infrastructure projects, with a master plan by the international firm 10 Design and landscaping by the UK-based SRLA.

Installment prices in the project start from EGP 31,500,000 for townhouses, with a 5% down payment and installment plans of up to 8 years in equal payments.

East Hills Compound New Cairo By Hassan Allam

The Meaning Behind the EastHills Name

The name EastHills is a literal description of the land itself. Grova selected a plot in East Cairo defined by natural elevations, valleys, plateaus, and slopes, then designed the entire community to follow the original shape of the terrain rather than flattening it.

The name also connects to the project’s official motto, Grounded in What Lasts, a philosophy built on creating a community meant to live for decades, using natural materials that grow more beautiful with time rather than aging.

A Detailed Overview of EastHills Compound

Grova EastHills Compound marks Hassan Allam Group’s official entry into luxury residential communities under its new brand, Grova.

After decades of delivering roads, corridors, and infrastructure for Egypt’s major cities, the group decided to bring that engineering discipline into a residential project it fully owns and operates.

The master plan, created by the British firm 10 Design, is built on the principle of letting the land lead. Roads, buildings, gardens, and walkways were all drawn according to the site’s natural topography instead of leveling it, which produced 7 distinct residential neighborhoods, each with a different character shaped by its elevation and views.

The architecture rests on four core principles. The first, Emerging From Earth, makes the buildings appear as an extension of the land itself, with natural stone facades and stepped rooflines that follow the slope of the hills.

The second, Crafted Stillness, delivers a sense of calm through carefully studied spaces, natural light, and visual quiet.

The third principle, Terrene, appears in the exterior finishing materials inspired by the environment, where limestone, sandstone, natural timber, and earth pigments dominate the palette.

The fourth, Active Living, translates into a 2.5 km primary cycle loop and a 13 km secondary cycling network, alongside three tiers of pedestrian loops that make the project a fully walkable community.

To execute this vision, Grova assembled an alliance of international and local firms. Hassan Allam Construction serves as the main contractor, Eden manages the facilities, Fortech handles the smart infrastructure, and ECG acts as the local engineering consultant.

The project’s story began with a successful soft launch that collected serious booking requests before the official release, followed by the official launch of Phase 1 with construction already underway on the ground.

This is an unusual sequence in the Egyptian market, where sales typically precede any construction by a long stretch, and it signals a clear intention to honor the announced delivery schedule.

EastHills Compound master plan

EastHills Compound Quick Facts

EastHills Compound Location

Grova placed the project on a naturally elevated plateau directly on AUC Avenue in east New Cairo, an area that combines the quiet of being away from the dense heart of the Fifth Settlement with quick access to all of its main corridors within minutes of the gates.

The location was never just a plot near the roads, as the elevated terrain itself was the reason for the choice. Most units gain open panoramic views over the valleys and green areas, while the project sits among some of East Cairo’s most upscale communities, such as Mivida, El Patio Town, and The Westin Cairo Golf Resort & Spa.

The area also draws extra value from the road network around it. AUC Avenue connects it to Gamal Abdel Nasser Axis and South 90th Street.

while the Eastern Ring Road and Sokhna Road open the way toward the New Administrative Capital and the coastal cities without passing through central Cairo traffic, which suits residents working in either the Fifth Settlement or the Capital.

EastHills Compound New Cairo location

Landmarks Near EastHills Compound

The official distances announced by the developer reveal the strength of the location, as the project practically sits inside a triangle formed by the American University, the Ring Road, and Sokhna Road, tying it to all of East Cairo.

Compounds Near EastHills New Cairo

East New Cairo sits within a belt of upscale residential projects that have lifted the area’s value over recent years, which makes comparing EastHills with its neighbors a natural step for any serious buyer.

• Telal East Compound by Roya Group, the closest project in design concept, built around 7 hills surrounded by gardens and lakes, with villas and apartments starting from around EGP 8,000,000.
• ZED East Compound by Ora Developers, a fully integrated community with a sports club and a large retail district in the heart of the Fifth Settlement, with prices starting from around EGP 9,000,000.
• Sarai Compound by Madinet Masr on Suez Road, one of the largest communities in East Cairo with a wide mix of apartments and villas near the New Capital.
• Palm Hills New Cairo on the Middle Ring Road across 500 feddans, combining apartments and villas with prices starting from around EGP 9,500,000.

The essential difference remains that EastHills is the only project among these dedicated to villas alone with no apartments, which places it in an entirely different bracket of pricing and privacy.

Unit Types, Sizes, and Prices in EastHills Compound

In Phase 1, Grova released three categories of villas: townhouses, twin houses, and standalone villas, with multiple models inside each category. The townhouse comes in middle and corner layouts with different plot sizes, while the standalone villas step up across four models in size and bedroom count.

The townhouse offers a built-up area of 263 m² with a 310 m² plot for the middle model, rising to 395 m² of land in the corner model. The twin house is available in two versions, one with 276 m² of buildings on a 405 m² plot and another with 287 m² on 360 m², giving buyers a choice between more indoor space or a larger garden.

Standalone villas range from the 3-bedroom Villa V1, through Villa V2 available in two versions with plots of 550 m² or 580 m² and four bedrooms, up to Villa V3, the project’s largest model, whose layout includes service rooms, a separate preparation kitchen, and multiple terraces.

All units feature private gardens, wide terraces, and internal courtyards, with main and service kitchens plus driver and nanny rooms in the larger models, alongside oversized windows that keep natural light flowing all day. The prices below are the officially announced installment prices.

Dividing the price by the built-up area, the price per square meter in the project starts from around EGP 120,000/m² of buildings for the townhouse and reaches around EGP 168,000/m² in the largest standalone villas, and these are installment prices that include full finishing.

To check the currently available units by size and location, call the EastHills Compound hotline: ‎+201117880864

compound east hills new cairo

Payment Plans in EastHills Compound

Grova announced one clear payment plan with the official launch of Phase 1, designed to ease the burden at the start of contracting by splitting the down payment into two spaced installments.

The reservation step begins with an EOI cheque worth 5% of the unit price, which is only cashed once the purchase is completed. Buyers who prefer to pay in cash receive a discount of up to 25% of the unit value, one of the highest cash discounts currently offered in New Cairo.

For details about the payment plan or reserving an EOI cheque, call the EastHills hotline: ‎+201117880864

Delivery Dates in EastHills Compound

All units are delivered Fully Finished within 3 years of the contract date, meaning the units currently on offer will be ready for living by 2029.

What backs this commitment is that construction on Phase 1 has already started under Hassan Allam Construction, the same firm behind Egypt’s largest national projects, which reduces the delivery delays commonly seen in newly launched developments.

The finishing includes natural limestone and sandstone facades with complete interior finishing ready for immediate living.

The materials were selected under the Terrene principle to grow more attractive over time rather than deteriorate, saving owners the cost of finishing works and the years of waiting typical of core-and-shell units.

Services and Facilities in EastHills Compound

Grova distributed the project’s facilities so residents can reach their daily needs on foot or by bicycle. The idea is not a checklist of services, but a fully connected community whose amenities link to each other through the walking and cycling networks.

• The Village: The Commercial Heart of the Project

The Village is the project’s integrated commercial district, bringing together shops, restaurants, cafes, and open plazas centered around water features.

The natural Central Wadi runs through it, crossed by pedestrian bridges that turn it into an outdoor destination for sitting and strolling rather than a closed mall.

• Sports Complex and Wellness Club

The Sports Complex includes varied courts, fitness facilities, and social areas suited to all ages, while the Wellness Club offers a separate experience dedicated to relaxation and wellbeing within the master plan, keeping active zones and quiet zones apart.

• A Fully Walkable Community

The project was designed as a Fully Walkable community with a 2.5 km primary cycle loop and a 13 km secondary network, alongside three tiers of pedestrian loops and footpaths totaling tens of kilometers, a level of mobility infrastructure rarely found in Egyptian residential communities.

• Outdoor Living and Family Life

Daily life in the project revolves around stepping outside. Multi-level gardens, outdoor social areas, and children’s play spaces were designed as a natural extension of every neighborhood, while the Active Living principle encourages walking, cycling, and connecting with nature as a permanent lifestyle rather than a seasonal activity.

Core Services in EastHills Compound

EastHills project Fifth Settlement

Living Advantages in EastHills Compound

One number is enough to understand the living experience here: a building footprint of only 15% across 300 feddans means every villa is surrounded by a sea of open space, with a population density among the lowest of all New Cairo projects.

Unit placement was never random either. Each villa was positioned according to sun orientation, natural ventilation paths, and the views available from its spot on the hills, while the elevation differences between the seven neighborhoods create genuine visual privacy between neighbors without the need for high walls.

The quality extends from design into operations, as having Eden manage the facilities from day one means ongoing maintenance of the landscape, roads, and services throughout the project’s life. Facility management is what separates a compound that holds its value after ten years from one that declines quickly after handover.

Investment Advantages in EastHills Compound

The project carries specific investment fundamentals that go beyond general talk about location and developer, and they can be summarized in the following points:

• Genuine market scarcity: villas-only communities with no apartments are nearly nonexistent in New Cairo, and this scarcity means a limited supply base that pushes resale prices upward as construction progresses.
• Launch-phase pricing: the townhouse rose from EGP 31,000,000 at the soft launch to EGP 31,500,000 at the official launch within weeks, an early signal of the project’s upward pricing curve.
• 25% cash discount: the high cash discount hands cash investors an immediate profit margin when comparing their purchase price to the announced installment price.
• Short fully finished delivery: receiving a fully finished unit in just 3 years means rental income starts early, especially with strong demand for villa rentals near the American University.
• The area’s growth path: the project sits on the corridor linking the Fifth Settlement with the New Administrative Capital, where major developers are currently concentrating their expansions, supporting continued growth in land and unit values throughout the construction years.

Investment Advantages in EastHills Compound

About Hassan Allam Properties

The project’s strength flows from the strength of the parent group, as Hassan Allam stands among the most established engineering names in Egypt and the Middle East, with a history dating back to 1936. Over more than 90 years, the group has delivered hundreds of national projects across roads, bridges, power stations, and infrastructure inside Egypt and abroad.

The group is currently led by Hassan Allam as CEO of Hassan Allam Holding, while Sherif Sadek serves as CEO of Grova Developments.

the new real estate arm created to carry the group’s construction expertise into residential communities, with EastHills as the first project bearing its name directly.

The group operates through integrated sectors covering construction, energy, utilities, and real estate development, and this integration is what distinguishes its residential projects, as infrastructure and buildings are executed to the same standards applied in national projects without relying on external contractors.

Following the successful launch of EastHills, Grova also announced its second project, Grova West, in West Cairo across 295 feddans in partnership with the Egyptian Kuwaiti Company for Real Estate Development, with investments exceeding 5 billion USD, confirming that EastHills is the start of a full expansion strategy rather than a one-off venture.

Hassan Allam Track Record

Other Hassan Allam Projects on Our Website

The group’s residential portfolio spans East and West Cairo along with the North Coast, and you can explore its projects available on the website to compare options before making a decision:

• Park Central Mostakbal City : the group’s latest expansion in East Cairo, offering diverse units with integrated services, and a closer price alternative for those considering the Mostakbal City direction.
• Swan Lake North Coast : the group’s coastal destination for buyers who want to pair an East Cairo home with a summer residence by the sea.
• Swan Lake Residence New Cairo : the group’s most famous community in the First Settlement, with villas and apartments arranged around lakes and green spaces.
• Haptown Mostakbal City : a large-scale development that adds vibrancy and value to the eastern expansion district.

Conclusion

EastHills Compound New Cairo (Grova EastHills) brings together advantages rarely found in a single project:

• A villas-only community across 300 feddans with a 15% building footprint on a natural plateau along AUC Avenue.
• International design by 10 Design and SRLA that respects the land’s terrain and grants open views to most units.
• Installment prices starting from EGP 31,500,000 with a 5% down payment and 8-year installments.
• Fully finished delivery within 3 years, executed by Hassan Allam Construction.

To book a unit or ask about the latest prices and availability, call the EastHills Compound hotline now: ‎+201117880864

Available daily from 10 AM to 10 PM