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Central Mall New Cairo by Saudi Egyptian Developers
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Project details
| Unit areas | Starting from 50 m² |
|---|---|
| Start Price | 11,466,000 EGP |
| Payment Plan | 10% Down Payment , 8 Years Installments |
| Project Type | Administrative units , Commercial units , |
| Developer | SED Developments |
| Unit types | Commercial , offices , |
| Sales number of SED Developments | 01118183030 (Click the number to call) |
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Central New Cairo Mall is the latest commercial and administrative development by Saudi Egyptian Developers, positioned at the meeting point of North 90th Street, South 90th Street, and the Mohamed Naguib Axis in the heart of the Fifth Settlement, on the Circus Land plot.
Unit prices start from EGP 11,466,000 on installment plans, with a 10% down payment and payment schedules extending up to 8 years interest-free.
The project stands out with total investments exceeding EGP 12 billion, executed by the global contractor CCC, while Decipher Egypt handles the commercial management and operations consultancy, making it one of the most anticipated business destinations in East Cairo.
Central Mall New Cairo
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The Meaning Behind the Central New Cairo Name
The developer chose the name Central to express a geographic fact rather than a marketing slogan, as the project literally sits at the center point where the three most important axes of New Cairo intersect: North 90th Street, South 90th Street, and the Mohamed Naguib Axis.
The name therefore captures the entire concept of the project, representing the central meeting point for business, shopping, and leisure in the city, which is exactly how the developer officially defines it: Central is situated at the center point of New Cairo’s crossroads.
A Detailed Overview of Central New Cairo Mall
Central New Cairo was not launched as a conventional commercial building, but as an integrated mixed-use destination combining premium administrative offices, retail outlets, and dining and leisure areas within a single urban fabric. The developer allocated the ground and first floors to commercial activities, while administrative offices occupy the second through sixth floors, creating a smart separation between shopper traffic and the calm required for a business environment.
The international architecture firm WATG developed the master plan in collaboration with DH Delivering Happiness, a firm specialized in designing comfortable work environments.
The result is a design built on sound-insulating glass facades and panoramic views over the green areas and water features that occupy the largest share of the land, while the loading factor drops to only 20%, one of the lowest ratios in the Egyptian real estate market.
The project also took a major executional leap with the signing of the construction contract with CCC, one of the largest contracting companies in the world, which will handle the full scope of construction and finishing works for buildings, facades, landscaping, and parking facilities according to international standards.
In addition, Decipher Egypt was appointed as the strategic consultant for commercial management and operations, alongside a partnership signed to attract more than 10 leading global brands to the project.
Central also features an open-air Event Area at the heart of the development, outdoor terraces and guided shaded walkways, as well as hotel-and-airport-style drop-off points connected to the buildings via elevated bridges, which are rare design details among commercial projects in New Cairo.
Central Mall Location
Central New Cairo Mall Details Table
| Item | Details |
| Project Name | Central New Cairo Mall |
| Developer | Saudi Egyptian Developers SED |
| Company Management | Eng. Mohamed El-Taher — Chief Executive Officer |
| Location | Fifth Settlement — 90th Street — Circus Land, at the intersection of North and South 90th Streets and the Mohamed Naguib Axis |
| Project Area | Around 20 acres with a built-up area exceeding 160,000 m² |
| Buildings and Floors | 10 buildings, each with a ground floor + 6 typical floors, plus a 3-level underground garage |
| Floor Distribution | Commercial: ground and first floors / Administrative: second to sixth floors |
| Unit Types | Commercial shops — Administrative offices |
| Unit Sizes | From 50 m² to 213 m² (offices start from 111 m²) |
| Prices Start From | EGP 11,466,000 on installments |
| Price per m² | From around EGP 103,000/m² for offices, varying by floor and activity |
| Payment Systems | 10% down payment, installments up to 8 years |
| Delivery Date | Starting from Q4 2027 |
| Finishing Type | Semi-finished units with fully finished public areas |
| Commercial Management and Operations Consultant | Decipher Egypt |
| Main Contractor | Consolidated Contractors Company CCC |
| Design and Master Planning | WATG in collaboration with DH Delivering Happiness |
Central New Cairo Mall Location
The project occupies one of the rarest plots in East Cairo, located on the Circus Land along 90th Street in the Fifth Settlement, with direct frontages on the three busiest axes in the city: North 90th, South 90th, and the Mohamed Naguib Axis.
This grants the development maximum visual exposure and effortless accessibility from every direction.
The commercial value of this spot comes from the density surrounding it, as it sits close to the banking and corporate district on North 90th Street, the American University in Cairo, and dozens of fully inhabited residential compounds such as Century City and Gaya Compound.
This established population base delivers a constant daily source of footfall, alongside the wider network of New Cairo compounds and projects spread around the development.
The location also benefits from the road network linking New Cairo to the rest of East Cairo, as the Middle Ring Road, Suez Road, and the Field Marshal Tantawy Axis can all be reached from the project in under 15 minutes by car.
This widens the catchment area of the businesses operating inside the mall to include residents of Madinaty, El Shorouk, and the New Administrative Capital, not just the Fifth Settlement.
Central Mall MasterPlan
Landmarks and Places Near Central New Cairo Mall
| Landmark | Distance / Time |
| North and South 90th Streets and Mohamed Naguib Axis | Direct frontages |
| Century City and Gaya Compounds | 5 minutes |
| City Hall 90 Mall | 7 minutes |
| The American University in Cairo | 10 minutes |
| Mostakbal City and El Shorouk City | 25 minutes |
| Cairo International Airport | 27 minutes |
| Madinaty | 30 minutes |
| Downtown Cairo | 35 minutes |
| New Administrative Capital | 40 minutes |
| Sheikh Zayed City | 60 minutes |
Malls and Projects Near Central New Cairo Mall
Central operates within one of the most active commercial districts in Egypt, as 90th Street and its extensions are surrounded by a number of commercial and administrative projects that have established New Cairo as a leading business destination. The most notable among them include:
- Agora Mall — a commercial destination serving the fast-growing population density in the heart of the Fifth Settlement.
- IV Business Park Mall — a business complex targeting companies seeking modern administrative headquarters in the Fifth Settlement.
- The Lynks Mall — a commercial project in New Cairo offering a mix of retail and administrative units with flexible sizes.
- Sleek Mall — a compact commercial development positioned to serve the daily needs of nearby residential communities.
- Khan Arabesque Mall — a newly launched project in New Fustat with a distinctive heritage-inspired identity, in contrast to the modern character of the 90th Street projects.
Despite this competitive momentum, Central remains unique among these projects in both scale and model, as it is the only one combining 10 mixed-use buildings on a single plot with direct frontage on 3 main axes.
This places it in the category of integrated destinations rather than standalone malls, a category where supply is extremely limited in New Cairo against rising demand from corporations and major brands.
Unit Types, Sizes, and Prices in Central New Cairo Mall
The project offers two types of investment units: commercial shops on the ground and first floors, and administrative offices on the upper floors, with total sizes ranging between 50 m² and 213 m², while office sizes specifically start from 111 m².
All units are designed with sound-insulating glass facades and panoramic views over the green areas and water features spread across the heart of the project, as the developer relied on workplace studies linking natural views to higher employee productivity, while the low loading factor ensures each unit receives the maximum usable net area.
The prices below are installment prices based on the latest releases:
| Unit Type | Floor / Position | Size m² | Price Starts From |
| Commercial shops | Ground and first floors | From 50 m² | EGP 20,000,000 |
| Administrative offices | Second to sixth floors | From 111 m² to 213 m² | EGP 11,466,000 |
The price per square meter for administrative offices starts from around EGP 103,000/m², while the per-meter price of commercial units rises significantly, determined by floor, frontage, and activity.
Ground-floor units directly overlooking the main axes command the highest per-meter values, and the price gradually decreases on higher floors, noting that the highest-priced units currently released reach EGP 42,873,000.
For the latest price lists and available units, contact the Central New Cairo Mall hotline: +201118183030
Payment and Installment Systems in Central New Cairo Mall
The developer adopted a single, clear payment system balancing a low upfront payment with a long installment period, allowing investors to reserve their units with minimal initial commitment and distribute the remaining value across the construction years and beyond:
| Down Payment | Installment Period | Notes |
| 10% | Up to 8 years | Equal installments, interest-free |
The significance of this system lies in the fact that an investor starts with an initial payment of no more than EGP 1,146,600 for the smallest administrative offices released, while the remaining value is spread across installments extending beyond the delivery date.
This allows part of the remaining installments to be covered by the unit’s rental income after operation, a financing equation that reduces frozen capital and raises the actual return on the amount paid.
It is worth noting that the payment plans have been updated more than once since the initial launch, starting with a 6-year installment period before extending to 8 years in the most recent releases.
It is therefore always advisable to confirm the applicable system at the time of contracting, along with inquiring about the reservation deposit and any maintenance or operation fees announced within the contract.
Delivery Dates in Central New Cairo Mall
The project entered its actual execution phase in November 2025 with the signing of the construction contract with the global contractor CCC.
Unit handover begins in Q4 2027, while the full project is scheduled for completion within 4 years of construction start.
Units are delivered semi-finished, the preferred system for most commercial investors as it gives every business the freedom to fit out its unit in line with its brand identity and operational requirements, while public areas, corridors, and lobbies are delivered fully finished according to the project’s unified design.
Assigning the execution to a contractor of CCC’s scale represents a practical guarantee of adherence to the announced timeline, as the company handles the full scope of works under the contract, from the structural skeleton to the facades, landscaping, and garages.
This eliminates the risks of multiple contractors and conflicting execution phases that typically delay large commercial projects.
Services and Facilities in Central New Cairo Mall
The services ecosystem in the project was designed to serve two goals at once: elevating the visitor experience and reducing operational burdens on unit owners, led by a group of distinctive facilities that set Central apart.
World-Class Commercial Management and Operations
The developer entrusted the commercial management and operations file to Decipher Egypt as a strategic consultant, a step that ensures the tenant mix is managed with a studied methodology rather than random leasing.
The company also signed a specialized partnership to attract more than 10 leading global brands, raising the rental value of all units surrounding these brands.
An Event Area and a Complete Dining Experience
The heart of the project features an open Event Area hosting activities and celebrations throughout the year, surrounded by a collection of international restaurants and cafés with outdoor terraces and shaded guided walkways.
This leisure mix transforms the mall from a mere shopping stop into a daily destination that extends visitor dwell time and multiplies spending rates.
Smart Buildings and Multi-Level Garages
The project’s buildings operate on smart management systems enabling remote control of facilities and equipment, alongside alarm and firefighting systems and backup power generators, while the 3-level underground garage accommodates large numbers of vehicles, with dedicated drop-off points connected to the buildings via elevated bridges similar to the systems of airports and major hotels.
Green Areas and Water Features Shaping the Project’s Identity
Central Mall
Unlike conventional malls that settle for limited decorative touches, Central’s master plan dedicates the largest share of the land to green areas, water features, and dancing fountains.
The spaces between the ten buildings become an open park giving restaurants and cafés terraces with genuine views, and offering office employees an environment that relieves the pressure of the workday, a design direction that strengthens the project’s appeal as a place to spend time rather than a passing shopping point.
Essential Services in Central New Cairo Mall
| Category | Available Services |
| Operations and Management | Commercial management and operations consultancy, periodic maintenance and cleaning services for units and facilities |
| Public Facilities | Panoramic elevators, escalators, central air conditioning, power generators, ATMs |
| Security and Garages | Rotating security and guarding teams, full CCTV coverage, electronic gates, 3-level underground garage |
| Common Areas | Event area, outdoor terraces, shaded walkways, green areas and dancing fountains |
Commercial Investment Advantages in Central New Cairo Mall
The investment value of the project rests on tangible fundamentals rather than marketing phrases, and the most prominent can be summarized as follows:
- Massive institutional investment: project investments exceed EGP 12 billion, executed by a global contractor of CCC’s caliber, a level of institutional commitment that reduces default risks and raises the market value of units as construction progresses.
- Footfall with guaranteed sources: the location draws its daily traffic from direct frontages on 3 main axes, and its proximity to the banking district, the American University, and dozens of fully inhabited compounds a few minutes away, an existing density that does not wait for future projects to materialize.
- High expected rental yields: estimates point to an expected annual return of 12% to 18% for commercial units after actual operation, and 8% to 12% for administrative units, with a potential capital appreciation of up to 20% in market value when demand rises, rates that outperform traditional long-term savings vehicles.
- Global brands raising neighborhood value: targeting more than 10 international brands through a specialized partnership means small and medium units will benefit from the visitor traffic these brands attract without bearing the cost of attracting it.
- Low loading factor: at only 20%, buyers receive a larger actual usable area for every meter they pay for, improving operating economics for any business.
Combining these factors, the total expected return after the first year of operation ranges between 10% and 20% depending on unit type and investment method, whether leasing or resale, bearing in mind that these rates are estimates based on current market conditions and the unit’s position and activity within the project, as ground-floor commercial units overlooking the axes have historically recorded the highest returns in comparable 90th Street projects.
Central Mall
Why Invest in New Cairo?
New Cairo combines a high-purchasing-power population base with a complete infrastructure of axes and roads connecting it to the New Administrative Capital, Cairo Airport, and Downtown.
Over the past two decades it has become the administrative and commercial center of gravity for East Cairo, with banks, corporations, and international universities firmly established there, making demand for commercial and administrative units genuine and continuously renewed.
More details about the area and its projects can be found on the New Cairo page on the website.
About Saudi Egyptian Developers
Saudi Egyptian Developers SED is a unique joint governmental entity in the Egyptian market, established in 1975 through a partnership between the two governments, represented by the Egyptian Ministry of Housing and the Saudi Ministry of Finance, and currently led by Chief Executive Officer Eng. Mohamed El-Taher.
Over five decades, the company has delivered around 24,000 housing units, while its current portfolio includes more than 50 projects across Egypt, stretching from New Cairo and the New Administrative Capital to New Alamein and Alexandria, a track record that grants Central investors a rare institutional guarantee in the market.
Central specifically marks a qualitative shift in the company’s path, representing its transition from traditional residential development to creating integrated commercial destinations. The company injected its largest single-project investment into it and assigned its execution, management, and marketing to specialized global partners, reflecting its bet on the project becoming the most prominent brand in its portfolio in the coming years.
Saudi Egyptian Developers Track Record
| Project | Location | Type |
| Jayd Compound | Fifth Settlement | Residential |
| Bleu Vert Compound | New Administrative Capital | Residential |
| Al Riyadh Secon Compound | New Cairo | Residential |
| Sawary Compound | Alexandria | Residential |
| Lake Dream Project | 6th of October | Residential |
Other Saudi Egyptian Developers Projects on Our Website
The company’s joint governmental identity is reflected in the wide geographic diversity of its projects featured on the website, extending from the heart of New Cairo to the New Administrative Capital and West Cairo. The most notable include:
- Tierra Compound — a residential project in the 6th Settlement representing the company’s latest expansion in East Cairo.
- New Fustat City Compound — a residential project reviving one of Cairo’s most historic districts with a modern urban vision.
- Bleu Vert Compound — the company’s flagship residential development in the New Administrative Capital.
- Sphinx Compound — the company’s extension in West Cairo, in Sheikh Zayed, with residential units of varied sizes.
Book Your Investment Unit in Central New Cairo Mall
Central New Cairo Mall brings together every element of a complete investment opportunity, and its most prominent advantages can be summarized in the following points:
- A unique location at the intersection of North and South 90th Streets and the Mohamed Naguib Axis in the heart of the Fifth Settlement.
- Investments exceeding EGP 12 billion, executed by the global contractor CCC with commercial management through Decipher Egypt.
- Competitive prices starting from EGP 11,466,000 with a 10% down payment and installments up to 8 years interest-free.
- Expected rental yields of up to 18% for commercial units after operation.
- A joint governmental developer with a five-decade track record and more than 50 projects.
To book your unit or arrange a site visit, contact the Central New Cairo Mall hotline now: +201118183030
Available daily from 10 AM to 10 PM
Frequently Asked Questions
The price per square meter for administrative offices starts from around EGP 103,000/m², while commercial units on the ground floor overlooking the main axes command significantly higher per-meter values depending on floor, frontage, and activity.
Central is developed by Saudi Egyptian Developers SED, a joint governmental company established in 1975 between the Egyptian Ministry of Housing and the Saudi Ministry of Finance, currently led by CEO Eng. Mohamed El-Taher.
The project sits on the Circus Land along 90th Street in the Fifth Settlement, with direct frontages on North 90th, South 90th, and the Mohamed Naguib Axis, 27 minutes from Cairo International Airport and 40 minutes from the New Administrative Capital.
The current system requires a 10% down payment with the remaining value paid in equal interest-free installments over up to 8 years, though plans have been updated since launch, so it is advisable to confirm the applicable system at contracting.
Unit handover begins in Q4 2027, following the start of actual construction in November 2025 by the global contractor CCC, with full project completion scheduled within 4 years.
The project offers commercial shops on the ground and first floors and administrative offices from the second to sixth floors, with sizes ranging from 50 m² to 213 m² and offices starting from 111 m².
Decipher Egypt was appointed as the strategic consultant for commercial management and operations, alongside a specialized partnership to bring more than 10 leading international brands to the project.
Estimates indicate expected annual returns of 12% to 18% for commercial units and 8% to 12% for administrative units after operation, with potential capital appreciation of up to 20% as demand rises.
For inquiries and bookings, contact the Central New Cairo Mall hotline: +201118183030 — available daily from 10 AM to 10 PM.
You can reach the Saudi Egyptian Developers sales team at: +201118183030 for inquiries about all the company's projects.
To contact the company's sales team and inquire about its other projects, call: +201118183030
To book and inquire about the available units, latest prices and payment plans in Central Mall New Cairo, contact the sales team at: +201118183030