Melee Developments is the newest residential arm of Al Ahly Sabbour Group.
The company entered the Egyptian real estate market in 2023, combining the expertise of a well-established entity with the vision of a new generation of development under the leadership of businessman Jasser Bahgat, Chairman and CEO. Backed by an asset base exceeding EGP 30 billion, the company gained the strength needed to launch its projects in record time.
The company’s portfolio includes residential and commercial developments in Sheikh Zayed and Mostakbal City, with flexible payment plans and prices starting from EGP 3,100,000.
It also operates in the hospitality, sports, and entertainment sectors, reflecting the diversity of its vision and proving that being a newly established company has not prevented it from building a strong market presence and earning the trust of customers and investors alike.

Discover Melee Developments’ projects and start your journey toward choosing your ideal unit today
About Melee Developments
Melee Developments carries a unique identity that combines the freshness of a newly established company with deep industry expertise. Founded in 2023, it is the result of a partnership between Al Ahly Sabbour Group as the majority shareholder, businessman Jasser Bahgat, and a group of distinguished investors, giving the company a strong foundation of trust even before launching its first project.
The company operates as a specialized developer of Branded Residences, in addition to commercial and administrative projects, hotel management, sports facilities, and entertainment concepts, covering four major sectors under one integrated business model.
The company is led by businessman Jasser Bahgat as Chairman and CEO. A real estate development specialist, he previously served as CEO of Madaar Developments and held executive leadership positions within several prominent real estate companies. His extensive experience has shaped the company’s philosophy of understanding customer needs rather than competing through conventional approaches.
Melee began its market presence with its first residential project in Sheikh Zayed, then expanded its portfolio into Mostakbal City through a mixed-use commercial development, supported by a capital exceeding EGP 100 million and the operational infrastructure of Al Ahly Sabbour Group, whose experience spans more than 29 years across the Egyptian and regional markets.
The company’s activities are not limited to residential development. It has also built a presence in the hospitality sector through the KYND hotel brand and in the sports and social sectors by developing one of the largest clubs in East Cairo, helping establish its name quickly among Egypt’s emerging real estate developers.
Board of Directors of Melee Developments
The Board of Directors of Melee Developments is built upon experienced executive leadership and an institutional partnership with one of Egypt’s largest real estate entities. The company’s leadership structure includes:
- Businessman Jasser Bahgat – Chairman and Chief Executive Officer: A real estate development specialist who previously served as CEO of Madaar Developments and has been the driving force behind the company’s vision since its establishment.
- Al Ahly Sabbour Group – Founding Partner and Majority Shareholder: A real estate group operating across the Egyptian and regional markets for more than 29 years, providing Melee with operational support, financial strength, and extensive expertise in delivering major developments.
In addition, a distinguished group of partner investors contributed to establishing the company alongside the parent group, strengthening its financial foundation from the very beginning.
Melee Developments’ Real Estate Philosophy
Melee’s philosophy is built on the belief that real estate is not merely a building but an experience, an identity, and a growing asset.
Therefore, the company focuses on developing branded residential communities that combine contemporary design, international standards, and strategically selected locations, driven by creativity and a deep understanding of customer needs rather than conventional market competition.
To achieve this level of excellence, the company collaborates with leading international design and engineering consultancy firms, including MIMAR, Naga Architects, Chapman Taylor, and Benoy, alongside Sabbour Consulting. These partnerships ensure outstanding master planning and architectural designs that maintain their appeal over the long term.
Vision of Melee Developments
The company’s vision is to introduce an alternative perspective to real estate development across Egypt and the Middle East by delivering branded residential projects built to international standards, meeting long-term customer needs while generating growing investment returns, and exporting Egyptian architectural thinking to new regional markets.
Objectives of Melee Developments
- Build a fully integrated hospitality portfolio through the KYND brand in cooperation with international hotel operators.
- Maintain commitment to scheduled delivery dates and the highest construction and finishing standards to earn customer trust.
- Develop sports and social facilities across Egypt and export its successful model to the Saudi market.
- Select strategic locations along major road networks to maximize long-term investment value.
- Expand into mixed-use commercial, administrative, and medical developments across Egypt’s new cities.
- Develop branded residential communities that combine quality, contemporary design, and strong investment returns.
Strategic Partnerships of Melee Developments
Melee has built a network of local and international partnerships that accelerated its growth within the market. أبرز these partnerships include:
- Al Ahly Sabbour Group: The company’s primary partner and majority shareholder, providing institutional support and financial strength backed by decades of experience in the Egyptian and regional real estate markets.
- Engineering and Architectural Consultancy Firms: Design and execution partnerships with MIMAR, Naga Architects, Chapman Taylor, Benoy, and Sabbour Consulting to ensure exceptional planning and execution quality.
- Marriott International: Hospitality management partner. The company signed an agreement with Marriott to develop and operate five new hotels, including one within its first project in Sheikh Zayed.
- Adeer International: The investment arm of Saudi Arabia’s Sumou Holding Group, partnering with Melee through a strategic alliance to develop future projects in both Egypt and Saudi Arabia.
The company continues expanding its strategic alliances both locally and internationally. For inquiries regarding investment partnerships and collaboration opportunities with Melee Developments, you can contact the Melee Developments hotline at +201118183030 to receive complete details from the sales team.
Previous Projects of Melee Developments
| Project |
Location |
Type |
Area |
Status |
| NMQ Sheikh Zayed Compound |
Sheikh Zayed |
Residential (Branded) |
66 feddans |
Under Construction – Delivery in 2027 |
| Commons Sheikh Zayed Compound |
Sheikh Zayed |
Residential |
Units starting from 70 sqm |
Under Construction |
| Pulse Green Square Mall |
Mostakbal City |
Commercial / Administrative / Medical |
— |
Under Construction |
| KYND 01 Hotel |
North Coast |
Hospitality / Hotel |
— |
Operational |
| Platinum Sports Club |
New Cairo – Fifth Settlement |
Sports / Social |
— |
Developed |
This portfolio reflects remarkable diversity, ranging from luxury residential developments in Sheikh Zayed and commercial projects in Mostakbal City to hospitality ventures on the North Coast and sports facilities in Fifth Settlement, demonstrating the company’s ability to operate across multiple sectors within just a few years of its launch.
Melee Developments Projects on Our Website
The Real Estate Capsule platform features the latest projects by Melee Developments, complete with locations, prices, and payment plans. Below is an overview categorized by city:
Melee Projects in Sheikh Zayed
Commons Sheikh Zayed Compound is one of the company’s residential developments located in the heart of Sheikh Zayed opposite Al Rabwa Compound. It enjoys a strategic location close to major roads and essential services while offering residential apartments starting from 70 sqm with modern designs that suit a wide range of buyers.
Unit prices within the compound start from EGP 4,200,000, with payment plans requiring a down payment starting from 10% and installments extending up to 8 years, making it an ideal option for both homebuyers and investors.
Melee Projects in Mostakbal City
Pulse Green Square Mall is the company’s flagship commercial destination in Mostakbal City. It is strategically located near Mohamed Naguib Axis within an area surrounded by major residential compounds, offering a mixed-use development that combines commercial, administrative, and medical units in a contemporary architectural design that ensures smooth accessibility and attractive façades.
Unit prices start from EGP 3,100,000, with payment plans requiring a down payment starting from 5% and installments extending up to 7 years, making it an excellent opportunity for business owners and investors seeking a commercial asset in a promising location.
For inquiries about the latest prices, installment schedules, and booking a site visit for any of Melee Developments projects, you can contact the Melee Developments Sales Number at +201118183030.
Advantages of Investing in Melee Developments Projects
- Flexible Payment Plans: Payment systems starting with a 5% down payment and installment periods of up to 8 years across the company’s projects.
- Scheduled Delivery Dates: Clearly defined delivery timelines for the company’s flagship projects, with NMQ Sheikh Zayed Compound scheduled for delivery in 2027.
- Diverse Investment Portfolio: A wide range of residential, commercial, administrative, and medical properties enables investors to choose the asset that best aligns with their goals.
- Global Operating Partnerships: Marriott International’s management of the first project’s hotel adds operational value and enhances investment returns.
- Strong Institutional Backing: Being part of Al Ahly Sabbour Group, with more than 29 years of experience, minimizes execution risks and strengthens confidence in project delivery.
To receive the latest information about Melee Developments projects, you can contact the dedicated sales team to inquire about prices, schedule property viewings, and learn more about the available payment plans in Sheikh Zayed and Mostakbal City. Call now:
- Melee Developments Sales Number: +201118183030 (Available daily from 10:00 AM to 10:00 PM)
- Melee Developments Hotline: +201118183030 (Available daily from 10:00 AM to 10:00 PM)
Melee’s sales team provides a complimentary real estate consultation that includes analyzing the client’s budget and requirements before recommending the most suitable project from the company’s portfolio. The team also arranges on-site property viewings and presents all available financing and payment solutions.
Why Choose Melee Developments Projects ?
Melee Developments combines the solid institutional backing of Al Ahly Sabbour Group with global operating partnerships such as Marriott and Adeer, along with a diversified portfolio that ranges from luxury residential communities to commercial, hospitality, and sports developments.
For inquiries about the latest prices, available unit sizes, and installment schedules, you can contact the Melee Developments Sales Number at +201118183030 to receive a comprehensive real estate consultation and schedule an on-site property viewing.