BRX Mall New Cairo by Rayz Developments

On the frontage of Mohamed Naguib Axis, one of the strongest corridors in New Cairo, Rayz Developments — the real estate arm of Al-Shams Contracting and Engineering Works — has launched its first project BRX Mall New Cairo (مول BRX القاهرة الجديدة), with prices starting from EGP 4,600,000 for administrative units and EGP 6,500,000 for commercial units, a down payment starting from 0%, and installments extending up to 8 years, with a total target sales value of EGP 8 billion. The project stands out through a strategic partnership with e& Egypt delivering a full Triple Play package and advanced fiber-optic infrastructure, alongside a continuous commercial frontage stretching 390 meters on the axis.

The Marketing Vision Behind the BRX Mall New Cairo Name

BRX Mall New Cairo

The name BRX Mall New Cairo carries a deliberate marketing message designed to establish a strong commercial identity within the modern Business Hub market. The name is a contemporary abbreviation of the word Bricks, symbolizing solid construction and the foundation of long-term, stable investments, framed in a concise, modern style suited for digital reach across marketing platforms and search engines.

The name targets building a distinctive Brand Identity capable of attracting entrepreneurs and companies seeking a headquarters with real operational value. BRX conveys a direct sense of strength, stability, and growth — concepts naturally tied to successful real estate investment — at a time when commercial brands increasingly favor projects with easy-to-recall, search-friendly names.

An In-Depth Look at BRX Mall New Cairo

BRX Mall New Cairo arrives as the first project of Rayz Developments, the new real estate arm of Al-Shams Contracting and Engineering Works, giving the project execution weight backed by construction expertise dating to 1987, with a clear orientation toward an integrated Business Ecosystem rather than the traditional enclosed mall model.

The project is designed as a complete operational system bringing together commercial, administrative, and service movement within a carefully planned urban layout. It includes 9 buildings distributed thoughtfully across the land, housing 398 commercial and administrative units that cater to SMEs, entrepreneurs, and investors.

The master plan relies on a continuous frontage extending 390 meters on Mohamed Naguib Axis — the kind of layout known in commercial planning as Continuous Exposure Frontage, an uninterrupted visible facade that raises the value of commercial units and grants them the highest rates of visual exposure generated by daily traffic on the axis.

A standout feature is the strategic cooperation agreement signed between Rayz Developments and e& Egypt to provide Triple Play services within the mall — including high-speed internet, landline services, and IPTV — along with an advanced fiber-optic network ensuring a smart technological backbone that supports startups and modern brands.

The project maintains a low load ratio of just 24%, which boosts the net leasable area and converts a larger share of the land into actively producing space, complemented by a parking facility accommodating over 800 vehicles with a clear separation between entry and exit traffic to ease peak-hour congestion.

BRX Mall New Cairo Quick Facts Table

For the latest prices and to book a site visit, contact BRX Mall New Cairo hotline: ‎+201118183030

BRX Mall New Cairo Location

The location of BRX Mall New Cairo represents the most decisive element in its investment success equation. Modern commercial and administrative projects no longer rely solely on design or unit diversity — the strength of the location has become the determining factor in shaping daily footfall, occupancy rates, and actual long-term investment yield.

Rayz Developments positioned the project directly on Mohamed Naguib Axis, one of the most active corridors in New Cairo. The axis connects the most prominent communities of the Fifth Settlement and its eastern extensions while linking them to the New Administrative Capital, generating daily traffic flow that makes it among the strongest magnets for modern commercial and administrative projects in East Cairo.

BRX Mall New Cairo location map on Mohamed Naguib Axis

The surrounding area is defined by a dense residential ring of upscale compounds — including Taj City, Mivida, Hyde Park, Mountain View Hyde Park, Mid Town, Al Rehab, and Madinaty — alongside the American University in Cairo (AUC) and the German University in Cairo (GUC). This concentration creates a continuous footfall source that serves the mall units throughout the day, whether from area residents, business owners, or visitors using the surrounding axes.

Landmarks and Nearby Locations to BRX Mall New Cairo

Malls and Projects Near BRX Mall New Cairo

BRX Mall New Cairo sits within a cluster of established commercial and administrative projects that have transformed Mohamed Naguib Axis and its extensions into one of the strongest Business Corridors in East Cairo. These projects offer investors a useful operational and pricing reference when evaluating the opportunity within BRX.

• The Node Mall New Cairo: A commercial, administrative, and medical project by NTG located directly on Mohamed Naguib Axis, with unit sizes starting from 30 sqm.
• The Grid Mall New Cairo: A mixed-use project by Upwyde Developments spanning 27,000 sqm on Gamal Abdel Nasser Axis adjacent to the project’s main corridor.
• Sleek Mall New Cairo: A project by Al-Rabat Real Estate Development on a 11,500 sqm plot at the intersection of South 90th Street and Mohamed Naguib Axis.
• Central Mall New Cairo: A commercial and administrative project by Saudi Egyptian Construction Company positioned on three major New Cairo axes, including Mohamed Naguib Axis.
• The Core Mall New Cairo: One of the prominent malls in New Cairo with a modern Business Hub design and flexible unit configurations.
• Valencia Hub Mall New Cairo: An integrated Business Hub with commercial and administrative units serving SMEs and entrepreneurs.

Why New Cairo Has Become Egypt’s Strongest Commercial Investment Destination

New Cairo is no longer simply an upscale residential district. Over the past five years, it has evolved into the largest center of commercial and investment growth in the Egyptian real estate market — pushing major developers to expand aggressively within its borders, led by Rayz Developments, which chose to launch BRX Mall New Cairo in one of its most active districts capable of generating strong operational and investment returns.

BRX Mall New Cairo evening view

This transformation reflects the massive infrastructure leap New Cairo has witnessed across its main axes and residential density, with the area now home to hundreds of thousands of residents alongside thousands of companies and commercial activities that have relocated gradually as the true extension of modern business hubs in Egypt.

Over the past 5 years, commercial and administrative unit prices in New Cairo have posted strong growth rates exceeding 120% to 180% in some areas — particularly in projects located on the main axes and within Fifth Settlement zones — alongside an average commercial rental yield ranging between 10% and 15% annually in well-operated projects, among the highest yields in the Egyptian real estate sector.

New Cairo’s proximity to the New Administrative Capital has also turned the area into a direct magnet for corporations, banks, clinics, and major commercial brands, sharply raising demand for modern Business Hubs and commercial malls such as BRX Mall New Cairo.

BRX Mall New Cairo Design

The design of BRX Mall New Cairo reflects a new direction in Business Hub planning within New Cairo. The project moves away from the traditional enclosed mall concept toward an open operational ecosystem that combines commercial, administrative, and service movement within a cohesive urban fabric mirroring the modern Business District model.

Urban Planning and Site Area

The project is built on a total area of 36,483 square meters — roughly 9 acres — placing it among New Cairo’s largest commercial developments, allowing the creation of a full commercial community rather than a single building, with a direct frontage on Mohamed Naguib Axis stretching 390 meters that gives the project the Continuous Exposure Frontage advantage which lifts commercial unit value.

Architectural Distribution of the 9 Buildings

BRX Mall New Cairo architectural design

The developer distributed the project’s 9 buildings carefully to achieve a precise balance between commercial and administrative movement. Two main G+5 buildings are dedicated to administrative activities and commercial offices, while 6 commercial buildings rise at G+1 height in a Retail Strip layout designed to generate continuous pedestrian flow and direct visual connection with the external frontage. An additional Retail building with smaller floorplates serves fast-service units and compact commercial activities.

Load Ratio and Parking System

The project operates on a low load ratio of just 24%, one of the lowest in Fifth Settlement mall projects, which means a clear increase in net leasable area and a reduction in unproductive space. Alongside this is a parking facility accommodating over 800 vehicles with a system that separates entry and exit flow — a decisive operational element that reduces customer loss caused by parking issues and raises daily visit frequency.

BRX Mall New Cairo cafe terrace area

Unit Types, Sizes, and Prices in BRX Mall New Cairo

BRX Mall New Cairo offers a flexible pricing structure reflecting the diversity of uses between commercial and administrative units. The price is directly tied to the unit type, size, and location within the master plan — creating multiple investment tiers that suit different investor segments, from new entrepreneurs looking for a compact office to brand owners seeking premium frontage exposure.

The price per square meter starts from EGP 139,000/sqm for administrative units and from EGP 260,000/sqm for retail units. The final price varies by floor, frontage, and unit position relative to the main pedestrian flow paths. Note that the prices listed are installment prices, not cash prices.

Payment Plans and Installments in BRX Mall New Cairo

Rayz Developments has introduced four flexible payment plans within BRX Mall New Cairo, ranging from the longest installment period to the highest discount. The aim is to give the investor freedom to choose the plan that best matches the nature of the investment — whether the priority is the smallest possible down payment or the largest possible discount on the unit price.

The maintenance deposit in the project amounts to 7% of the total unit value, allocated to preserve the quality of the mall’s facilities and services and to maintain operational efficiency over the long term. An additional cash discount is available, determined at contract signing based on the unit type and size.

Reserve your unit in BRX Mall New Cairo at launch prices before the next price increase: ‎+201118183030

Delivery Timeline in BRX Mall New Cairo

BRX Mall New Cairo launches as a new construction project with works beginning following an official launch in 2026. Rayz Developments leverages the extensive execution experience of its parent company, Al-Shams Contracting, accumulated in the construction sector since 1987, to guarantee adherence to delivery quality standards — particularly given the parent company’s track record in executing major projects for leading developers in the Egyptian market.

Units are delivered with a Core & Shell finishing system, granting investors full flexibility to design the interior finish in line with the nature of their commercial or administrative activity. The base infrastructure is fully provided — electrical and water connections, air-conditioning outlets, and safety systems — which suits the requirements of commercial brands and corporations that prefer to execute interior decor according to their own brand identity.

Services and Facilities in BRX Mall New Cairo

BRX Mall New Cairo features an integrated services system designed to support the project’s identity as a complete Business Hub. The focus is on providing a daily operational environment that combines comfort, smooth movement, and management efficiency — ensuring a stable experience for both visitors and investors.

e& Egypt Partnership for Smart Tech Infrastructure

Rayz Developments signed a strategic cooperation agreement with e& Egypt to deliver Triple Play services within the mall, including high-speed internet, landline phone services, and IPTV, alongside an advanced fiber-optic network ensuring ultra-fast connectivity and higher performance stability. This turns BRX Mall New Cairo into a complete smart business environment capable of hosting emerging tech companies and modern business centers that depend on a strong digital backbone as a core operational element.

Continuous Exposure Frontage System

The project was designed with a continuous visible frontage on Mohamed Naguib Axis stretching 390 meters — a rare design element that gives commercial units the highest rates of visual exposure and free advertising generated by daily traffic on the axis. The extended frontage acts as a natural advertising surface for tenant brands and raises the probability of converting passing traffic into actual customers.

BRX Mall New Cairo entrance

Core Facilities in BRX Mall New Cairo

Investment Advantages in BRX Mall New Cairo

BRX Mall New Cairo stands as one of the investment models built on a clear combination of location strength, operational density, and use diversity. The project aims to create an investment asset tied to actual daily activity rather than a real estate unit that is sold and forgotten — the most influential factor in evaluating any commercial project in the current market.

BRX Mall New Cairo shopfront facade

1. Direct Location on Mohamed Naguib Axis: An active corridor connecting the Fifth Settlement with the New Administrative Capital and serving high daily residential and operational density, raising the chance of real occupancy after delivery.
2. Commercial Frontage of 390 Meters: A rare element in New Cairo projects that translates directly into higher value for commercial units through superior visual exposure and increased potential customer flow.
3. Project Area of 36,483 sqm (9 acres): A scale that allows the creation of an integrated commercial community — not a single building — supporting activity diversity and continuous internal mall traffic.
4. Use Diversification: Reduces investment risk by distributing income between fast commercial activities and stable administrative activities tied to long-term contracts, with the option to re-lease or resell later.
5. Low Load Ratio of 24%: Meaning a large share of the area is actually usable — a direct factor in raising rental yield and improving investment efficiency compared to projects with high load ratios.
6. Expected Commercial Rental Yield of 10% to 15% Annually: Based on the average yield of similar commercial projects on New Cairo’s main axes — among the highest yields in the Egyptian real estate sector.
7. Over 800 Parking Spaces: A decisive operational element that reduces customer loss due to parking problems and noticeably increases daily visit frequency.
8. Smart Digital Infrastructure via e& Egypt Partnership: A rare feature in Egyptian commercial malls that makes the project ready to host tech companies and entrepreneurs who depend on Triple Play services and fiber-optic connectivity.

Why Invest in New Cairo?

New Cairo today stands as one of the most important investment magnets in Egypt thanks to its integration with the new main axis network, its direct proximity to the New Administrative Capital, and the presence of a high residential density of upscale compounds generating continuous daily demand for commercial and administrative activities — alongside advanced infrastructure that positions the district as a natural extension of modern business hubs in East Cairo.

About Rayz Developments

Rayz Developments was founded in 2025 as the real estate arm of Al-Shams Contracting and Engineering Works — the parent company established by Eng. Shams El-Din Youssef and Eng. Abdel-Sami Abdel-Qader in 1987, which has accumulated nearly four decades of execution expertise across education, healthcare, infrastructure, residential and commercial projects, and resorts.

Rayz Developments is chaired by Eng. Shams El-Din Youssef, one of the most prominent figures in Egypt’s contracting and engineering sector with over four decades of professional experience, while Eng. Mohamed Moqbel serves as Head of the Commercial Sector. The company adopts a strategy of selecting locations with actual operational density — not just future expansions — which is embodied in launching BRX Mall New Cairo on Mohamed Naguib Axis as its flagship project with a total sales target of EGP 8 billion (approximately USD 152 million).

The company plans further expansion in the coming phase across a land bank exceeding 120,000 square meters, as part of a long-term plan to transition from commercial and administrative projects into mixed-use development as well as residential and industrial projects.

Al-Shams Parent Company Portfolio

Similar Commercial Projects in New Cairo on Our Website

The New Cairo market today features a group of commercial and administrative projects comparable to BRX Mall New Cairo in their integrated Business Hub model. These projects represent useful operational and pricing references for any investor studying the opportunity:

• Boulevard Mall New Cairo: A commercial and administrative project with prices starting from EGP 3,883,000 and unit sizes suitable for different activities.
• Midlane Mall New Cairo: A mixed-use project combining commercial and administrative units in a dynamic Fifth Settlement location.
• The Qube Mall New Cairo: A modern commercial mall with sizes that suit entrepreneurs and emerging companies.
• C Yard Mall New Cairo: A commercial and administrative project with varied unit sizes in a strategic Fifth Settlement location.
• Cellen Mall New Cairo: A modern mall offering commercial and administrative units with flexible payment systems serving new investors.

Reserve Your Investment Unit in BRX Mall New Cairo

BRX Mall New Cairo brings together every commercial success factor in a single project: a strategic location directly on Mohamed Naguib Axis with a 390-meter frontage, 9 buildings totaling 398 commercial and administrative units, a load ratio of just 24%, over 800 parking spaces, an e& Egypt partnership for smart tech infrastructure, flexible payment plans starting with no down payment and extending up to 8 years with discounts reaching 20%, and the execution backing of Al-Shams Contracting with its construction expertise dating to 1987 and a portfolio that includes SODIC Villette, Platinum Club, and Zoya.

The real investment opportunity in Business Hub projects is always tied to the launch phase, when prices are at their lowest before successive increases as construction progresses.

For inquiries about available units and to book a site visit, contact BRX Mall New Cairo hotline: ‎+201118183030

Available daily from 10 AM to 10 PM