M2 Developments is the real estate arm of Intro Holding, founded by businessman Mamdouh Abbas, and draws on an institutional legacy exceeding 40 years of accumulated experience in energy, industry, and investment, offering a real estate model built on quality and site selection rather than sheer quantity.
The company holds a diverse portfolio combining residential, coastal, and commercial projects across Egypt’s most prominent cities, with projects spread across New Cairo, Fifth Settlement, the North Coast, and the Maadi area, along with a recent expansion into 6th of October. Its unit prices start from around EGP 5,400,000 for residential projects and rise progressively for the luxury coastal destinations in Ras El Hekma.
M2 Developments was established in 2012 to serve as the specialized real estate development arm of Intro Holding, the long-standing Egyptian group whose founder Mamdouh Abbas began his business activity in 1980, before expanding into the oil and gas, renewable energy, technology, financial investment, and agricultural development sectors.
From this multi-sector legacy, the company drew a level of financial solvency that allows it to maintain continuity under varying economic conditions, as the group’s activities are distributed across key sectors including energy, technology, real estate, retail, and pharmaceuticals.
Since its launch, the company has chosen to position itself in the quality-over-quantity category, focusing on low-density planning and raising quality of life within its communities, with a direction toward environmentally friendly buildings.
This innovative approach was reflected in its introduction of the “Trio Villas” concept for the first time in the Egyptian market, within its project in Fifth Settlement, granting the unit villa-level privacy with an independent entrance and garden at a price closer to that of an apartment.
The Trio Gardens project alone comprises around 773 residential units on an area of 36 feddans, while the company’s portfolio extends to include major coastal destinations on the North Coast in the Ras El Hekma area, as well as residential and commercial projects in New Cairo and the Maadi area, alongside its recent expansion into 6th of October City.
In this way, the company has succeeded in delivering hundreds of diverse residential and coastal units ranging from hotel apartments to standalone villas and chalets, earning significant market trust in the M Squared name.
M2 Developments is led by a board of directors that combines engineering, administrative, and financial expertise, headed by Eng. Karim Melsh, who holds the positions of Chairman of the Board and CEO, and has been the company’s founder since its launch. Under his leadership, the company has adopted development policies that focus on innovation and quality rather than quantitative expansion, while maintaining a unique architectural identity that distinguishes its projects from others.
The board’s philosophy is based on the principle of “the client as the focus of attention,” with decisions made based on precise studies of market needs and client aspirations, while the board remains committed to applying governance and transparency standards, focusing on financial and environmental sustainability to ensure long-term investments for all parties.
The company’s philosophy stems from the idea that a successful project is not the one with the largest area, but the one that is smartest in planning and most precise in site selection. The company therefore moves away from conventional solutions, integrating practical function with architectural beauty to create communities that deliver genuine value to both residents and investors.
The company dedicates a large share of the area in its projects to green spaces and facilities, reaching up to 75% in some of its compounds, relying on consultants and design offices that apply the latest international standards in architecture and landscaping, with a clear commitment to delivery deadlines and finishing quality.
The company is also keen on applying fourth-generation urban development techniques and using high-quality building materials resistant to weathering factors, ensuring the long-term durability of its units.
The company aims to be the most trusted and innovative real estate developer in Egypt by offering residential solutions that go beyond mere construction to create fully integrated life experiences, with a direction toward integrating modern technology with sustainable designs that respect the environment and support the transition toward a green economy in the real estate sector by the year 2030.
The company’s strength is built on a network of institutional partnerships and affiliations that support the high-quality execution of its projects:
To inquire about new partnership investment opportunities with M Squared, you can contact the company’s hotline at +201118183030 to receive detailed information from the sales team.
The company’s portfolio is distributed between residential, coastal, and commercial projects in prime locations. The following table outlines the most notable of these projects, along with their locations, areas, and statuses:
| Project | Location | Type | Area | Status |
|---|---|---|---|---|
| Trio Gardens Compound | Fifth Settlement | Residential | 36 feddans | Being Delivered |
| Mist Compound | Fifth Settlement | Residential | 104,000 sqm built-up | Under Construction |
| The Annex | Fifth Settlement | Commercial & Administrative | Within Trio Gardens | Being Delivered |
| Ashgar Darna Compound | Maadi | Residential | 22 feddans | Delivered |
| 41 Business District | Katameya – New Cairo | Commercial & Administrative | Not Announced | Under Construction |
| 31 West Compound | 6th of October | Residential | Not Announced | Under Construction |
| El Masyaf Village | Ras El Hekma – North Coast | Coastal | 171 feddans | Being Delivered |
| Elka | Ras El Hekma – North Coast | Coastal | Phase within El Masyaf | Under Construction |
| Marmarica Village | North Coast | Coastal | Not Announced | Currently Being Launched |
This diversity reveals the balance in the company’s portfolio between luxury housing within the cities, coastal destinations in Ras El Hekma, and commercial and administrative spaces, with a geographic spread covering east and west Cairo as well as the North Coast.
This mix reflects the company’s ability to manage different development models simultaneously, from gated residential communities to coastal destinations and commercial projects.
Below, we review the company’s most prominent projects available with detailed pages on our website, organized by city for easier access:
Mist Compound represents the company’s residential signature in the heart of Golden Square in Fifth Settlement, with 17 residential buildings distributed over a built-up area of around 104,000 sqm, designed according to a flowing concept that ensures privacy and open views for each unit.
The project offers apartments with areas starting from 146 sqm up to 200 sqm, at prices starting from around EGP 5,400,000, with proximity to Mohamed bin Zayed Axis and the Middle Ring Road, making it a practical choice for families seeking elegance and tranquility.
Each building offers a dedicated basement for car parking, and the project is close to the American University, the Police Academy, and a number of major compounds, with easy access to the New Administrative Capital within minutes.
El Masyaf Village offers a luxury coastal experience in the Ras El Hekma area on an area of 171 feddans with a beachfront extending nearly a full kilometer, designed with a stepped-terrace layout to ensure sea views for most units, along with crystal lagoons and extensive green spaces.
Its units range between chalets, townhouses, and standalone villas, with prices starting from around EGP 11,000,000, while the Elka phase within the village offers hotel and boutique units with direct views over the lagoon and sea for those seeking greater privacy.
The village includes a fully integrated package of services including an aqua park, sports courts, a health club, and round-the-clock security services, making it a fully integrated residential and investment destination year-round.
To inquire about all the details for any of M Squared‘s projects, you can contact the company’s sales number at +201118183030 to receive price quotes, installment schedules, and book viewings.
To get the latest information about M Squared‘s projects, you can contact the specialized sales team to inquire about prices, book viewings, and learn the details of payment plans in Fifth Settlement, the North Coast, and other locations. Call now at:
(Available daily from 10 AM to 10 PM)
M Squared’s sales team offers a free real estate consultation that includes a quick analysis of the client’s needs and budget, recommending the most suitable project from the company’s portfolio, in addition to providing on-site viewings of available units and presenting all financing and payment alternatives.
M Squared combines strategic site selection, low-density designs with extensive green spaces, and affiliation with Intro Holding and its financial capabilities.
To inquire about the latest prices, available areas, and installment schedules, you can contact the company’s sales number at +201118183030 and receive a comprehensive real estate consultation along with an on-site viewing of the units.
